Hobby Ideas SWOT Analysis, Competitors & USP
SWOT analysis of Hobby Ideas analyses the brand by its strengths, weaknesses, opportunities & threats. In Hobby Ideas SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Hobby Ideas to benchmark its business & performance as compared to the competitors. Hobby Ideas is one of the leading brands in the lifestyle and retail sector.
The table below lists the Hobby Ideas SWOT (Strengths, Weaknesses, Opportunities, Threats), top Hobby Ideas competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
| Hobby Ideas Brand Analysis | |
|---|---|
| Parent Company |
Pidilite Industries |
| Category |
Hobby Stores |
| Sector | |
| Tagline/ Slogan |
- |
| USP |
For nurturing hobbies among children |
| Hobby Ideas STP | |
| Segment |
People interested in craft art and other similar hobbies |
| Target Group |
Urban upper middle class households |
| Positioning |
Chain of art, craft and hobby stores |
| SWOT Analysis of Hobby Ideas | |
| Hobby Ideas Strengths |
Below are the Strengths in the SWOT Analysis of Hobby Ideas: 1. Offers a range of more than 2500 products across various categories 5. It has a first mover advantage in the Indian market |
| Hobby Ideas Weaknesses |
Here are the weaknesses in the Hobby Ideas SWOT Analysis: 1.Customer base is very less as it is a new concept |
| Hobby Ideas Opportunities |
Following are the Opportunities in Hobby Ideas SWOT Analysis: 1.Disposable income is increasing of the customers 2. Tapping the international market specially emerging economies 3. Acquisition of smaller retail chains 4. More visibility through advertising and customer focused services |
| Hobby Ideas Threats |
The threats in the SWOT Analysis of Hobby Ideas are as mentioned: 1.Concept is not so popular yet 3. More stores on similar lines and entry of international players |
| Hobby Ideas Competition | |
| Hobby Ideas Competitors |
Below are the top 2 competitors of Hobby Ideas: 1. Big Bazaar 2. Unorganised retail stores |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Hobby Ideas. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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