Monitor Group SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Monitor Group analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Monitor Group SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Monitor Group to benchmark its business & performance as compared to the competitors and industry. Monitor Group is one of the leading brands in the management & consulting sector.

The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Monitor Group competitors and includes Monitor Group target market, segmentation, positioning & Unique Selling Proposition (USP).

Monitor Group SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Monitor Group Brand Analysis
Parent Company

Monitor Group


General Management


Management & Consulting

Tagline/ Slogan



The founders/partners have written famous books

Monitor Group STP
Monitor Group Segmentation

Organisations looking for consulting and business solutions

Monitor Group Target Market

All industries and companies

Monitor Group Positioning

Strategy consultant

Monitor Group SWOT Analysis
Monitor Group Strengths

Below are the Strengths in the SWOT Analysis of Monitor Group:

1. They customize the solution according to the client’s needs
2. Great management icons have been the founders e.g. Michal Porter, Chris Argyis etc

3. Nearly all revenue comes from repeat clients means strong brand loyalty

4. Strong market presence and brand image

5. Some areas of expertise are Strategy, Innovation, Organization and Leadership, Economic Development, and Marketing

Monitor Group Weaknesses

Here are the weaknesses in the Monitor Group SWOT Analysis:

1. Geographic limitation of corporate presence

2. The brand name has very less recall and is not very known globally

Monitor Group Opportunities

Following are the Opportunities in Monitor Group SWOT Analysis:

1. Working with lower tier industries along with middle tier industries
2. Working in developing economies

3. Global expansion through tie-ups to increase penetration

Monitor Group Threats

The threats in the SWOT Analysis of Monitor Group are as mentioned:

1. Getting involved with controversial Governments and companies could turn out to be a threat

2. Expanding operations of competitors

3. Fluctuating global economic scenario affects performance

Monitor Group Competition

Below are the top 3 Monitor Group competitors:

1. Bain & Co.
2. Booz & Co.
3. Boston Consulting Group

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Monitor Group. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.

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