NERA Economic Consulting SWOT Analysis, USP & Competitors

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SWOT Analysis of NERA Economic Consulting with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

NERA Economic Consulting

Parent Company

Marsh & McLennan group


Economic Consulting



Tagline/ Slogan



They apply economic concepts to the business risks and opportunities.



All industries looking for business solutions

Target Group

All industries and companies


Economic evaluation of any business problem

SWOT Analysis


1. NERA has been consistently ranked one of the the top firm for economic consulting
2. They have has clients from over 120 countries

3. They have 25 offices all over the world in 14 countries

4. Strong brand presence in the field of legal challenges and complex business solutions


1. Still haven’t completely gone global compared to leading industry players
2. Strong competition from established players as well as smaller competitors means growth is slow


1. They have immense opportunity in the emerging economies.
2. They have support of their parent company and assistance as they have the expertise in various fields of business.


1. Being a company of small size they have big risk by wiped out by competition.
2. They focus only on economic solutions.
3. Companies setting up their own knowledge centers



1. The Brattle Group
3. Charles River Associates

The table above concludes the NERA Economic Consulting SWOT analysis along with its marketing and brand parameters.


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