CRA Charles River Associates SWOT Analysis, Competitors & USP

Posted in Management & Consulting, Total Reads: 1997

SWOT analysis of CRA Charles River Associates analyses the brand/company with its strengths, weaknesses, opportunities & threats. In CRA Charles River Associates SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like CRA Charles River Associates to benchmark its business & performance as compared to the competitors and industry. CRA Charles River Associates is one of the leading brands in the management & consulting sector. The table below also lists the top CRA Charles River Associates competitors and elaborates CRA Charles River Associates market segmentation, target group, positioning & Unique Selling Proposition (USP).

CRA Charles River Associates SWOT, Competitors, Marketing STP & Brand analysis Table
CRA Charles River Associates Brand Analysis
Parent Company

CRA international

Category

Economic & Management consultancy

Sector

Management & Consulting

Tagline/ Slogan

-

USP

They have more clients in the law and government area.

CRA Charles River Associates STP
Segment

Leading firms of the world

Target Group

Major law firms, corporations, accounting firms, and governments

Positioning

They provide economic, financial, and business management services

CRA Charles River Associates SWOT Analysis
Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of CRA Charles River Associates. Strengths are:

1. Acquired Marakon Associates which has enhanced their presence
2. They were ranked as top 10 in Economic consulting, top20 in Green initiatives in the best consulting firm.
3. They are more government oriented.

4. Over 20 offices globally means they gave a good reach

Weaknesses

Here are the weaknesses in the CRA Charles River Associates SWOT Analysis:

1. They have limited range of services to business areas compared to leaders

2. They still haven't penetrated in countries across the world.

Opportunities

Following are the Opportunities in CRA Charles River Associates SWOT Analysis:

1. They have opportunities in the emerging economies of the world.
2. They have opportunities with various newly acquired democracies in middle east

3. Diversified services would add more to the brands presence

Threats

The threats in the SWOT Analysis of CRA Charles River Associates are as mentioned:

1. The ongoing economic recession possesses threat to their business.
2. They have lesser brand recall than their competitors

3. Companies setting their own knowledge centers

CRA Charles River Associates Competition
Competitors

Below are the top 3 CRA Charles River Associates competitors:

1. NERA economic consultancy
2. The Brattle group
3. McKinsey & Company

The brandguide table above concludes the CRA Charles River Associates SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to CRA Charles River Associates. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.

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