Milliman SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Milliman Consulting

Actuarial Consulting

Management & Consulting

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They are one of the older actuarial firms of the world.

Organisations seeking professional consulting service

Business, financial, government, union, education, and nonprofit organizations

One of the most influential actuarial consulting firms.

Below are the Strengths in the SWOT Analysis of Milliman:

1. They are the world's largest providers of actuarial and related products and services.
2. They have 50+ offices worldwide
3. It is one of the older consultancies in the world

4. They have a strong workforce of over 2500 employees

Here are the weaknesses in the Milliman SWOT Analysis:

1. Still haven't established themselves as the most superior consulting compared to industry leaders
2. They have lesser brand recall vis-à-vis their competitors.

Following are the Opportunities in Milliman SWOT Analysis:

1. The emerging economies can provide immense opportunity.
2. They have great opportunities if they acquire other firms with similar synergies.

The threats in the SWOT Analysis of Milliman are as mentioned:

1. The economic global recession is a threat to Milliman Consulting.
2. The competition from newer consultancies and growing established brands

Below are the top 3 Milliman competitors:

1. Oliver Wayman
2. Towers Watson
3. Mercer Consulting