Putnam Associates SWOT Analysis, Competitors & USP

Posted in Management & Consulting, Total Reads: 2593

SWOT analysis of Putnam Associates analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Putnam Associates SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Putnam Associates to benchmark its business & performance as compared to the competitors and industry. Putnam Associates is one of the leading brands in the management & consulting sector. The table below also lists the top Putnam Associates competitors and elaborates Putnam Associates market segmentation, target group, positioning & Unique Selling Proposition (USP).

Putnam Associates SWOT, Competitors, Marketing STP & Brand analysis Table
Putnam Associates Brand Analysis
Parent Company

Putnam Associates

Category

Strategy Consulting

Sector

Management & Consulting

Tagline/ Slogan

Maximize value

USP

Their target market is pharmaceuticals & biotech firms.

Putnam Associates STP
Segment

Professional consulting service

Target Group

Pharmaceutical & Biotech industries

Positioning

They have positioned themselves as focus oriented firm.

Putnam Associates SWOT Analysis
Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Putnam Associates. Strengths are:

1. They are one of the Top 50 Strategy Consulting Firms

2. They are noted for work/life balance, overall business outlook, and promotion opportunities.
3. They were recognized by Consulting Magazine as a "Small Jewel" within the consulting marketplace for a fresh approach to client service, firm culture, and thought leadership.

4. Have presence in US and UK

Weaknesses

Here are the weaknesses in the Putnam Associates SWOT Analysis:

1. Market share is lesser than industry top organisations
2. They have limited geographic reach compared to leaders

Opportunities

Following are the Opportunities in Putnam Associates SWOT Analysis:

1. They have immense opportunities in emerging economies of the world.
2. They have opportunity to look into healthcare sector as a whole.

Threats

The threats in the SWOT Analysis of Putnam Associates are as mentioned:

1. Expansion of players and emergence of new players in the segment

2. Strict govt policies

3. Companies setting up their own knowledge centers

Putnam Associates Competition
Competitors

Below are the top 3 Putnam Associates competitors:

1. A.T. Kearney
2. McKinsey & Co.
3. Booz & Co.

The brandguide table above concludes the Putnam Associates SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Putnam Associates. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

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