Putnam Associates SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Putnam Associates analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Putnam Associates SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Putnam Associates to benchmark its business & performance as compared to the competitors and industry. Putnam Associates is one of the leading brands in the management & consulting sector.

The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Putnam Associates competitors and includes Putnam Associates target market, segmentation, positioning & Unique Selling Proposition (USP).

Putnam Associates SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Putnam Associates Brand Analysis
Parent Company

Putnam Associates

Category

Strategy Consulting

Sector

Management & Consulting

Tagline/ Slogan

Maximize value

USP

Their target market is pharmaceuticals & biotech firms.

Putnam Associates STP
Putnam Associates Segmentation

Professional consulting service

Putnam Associates Target Market

Pharmaceutical & Biotech industries

Putnam Associates Positioning

They have positioned themselves as focus oriented firm.

Putnam Associates SWOT Analysis
Putnam Associates Strengths

Below are the Strengths in the SWOT Analysis of Putnam Associates:

1. They are one of the Top 50 Strategy Consulting Firms

2. They are noted for work/life balance, overall business outlook, and promotion opportunities.
3. They were recognized by Consulting Magazine as a "Small Jewel" within the consulting marketplace for a fresh approach to client service, firm culture, and thought leadership.

4. Have presence in US and UK

Putnam Associates Weaknesses

Here are the weaknesses in the Putnam Associates SWOT Analysis:

1. Market share is lesser than industry top organisations
2. They have limited geographic reach compared to leaders

Putnam Associates Opportunities

Following are the Opportunities in Putnam Associates SWOT Analysis:

1. They have immense opportunities in emerging economies of the world.
2. They have opportunity to look into healthcare sector as a whole.

Putnam Associates Threats

The threats in the SWOT Analysis of Putnam Associates are as mentioned:

1. Expansion of players and emergence of new players in the segment

2. Strict govt policies

3. Companies setting up their own knowledge centers

Putnam Associates Competition
Competitors

Below are the top 3 Putnam Associates competitors:

1. A.T. Kearney
2. McKinsey & Co.
3. Booz & Co.


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Putnam Associates. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.

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