First Manhattan Consulting SWOT Analysis, Competitors & USP

Posted in Management & Consulting, Total Reads: 2223

SWOT Analysis of First Manhattan Consulting with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

First Manhattan Consulting

Parent Company

First Manhattan Consulting Group


Strategic and operational consulting services


Management & Consulting

Tagline/ Slogan



They give financial assistance in all the business areas.

First Manhattan Consulting STP


Companies seeking professional advise serive

Target Group

Banks, insurance companies, brokerages, telecommunications providers, and interactive media and Internet firms


Consulting on top management issues.

First Manhattan Consulting SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of First Manhattan Consulting. Strengths are:

1. So far they have conducted 3000 engagements worldwide related to financial services.
2. They have served most of the 70 largest US banks.
3. They have served clients on 6 continents.

4. Strong presence in US and excellent expertise


Here are the weaknesses of First Manhattan Consulting :

1. They have limited geographic reach and less number of offices in US.

2. Lesser brand recall than global leaders


Following are the Opportunities of First Manhattan Consulting :

1. They have immense opportunities in the emerging economies.
2. They can acquire more businesses in the other business areas and increase the strength of their synergies.


The threats of First Manhattan Consulting are as mentioned :

1. Expansion of players and emergence of new players in the segment

2. Strict govt policies

3. Companies setting up their own knowledge centers

First Manhattan Consulting Competition


Below are the 3 main First Manhattan Consulting competitors :

1. Aon Consulting
2. Deloitte Consulting
3. Ernst & Young Consulting

The brandguide table above concludes the First Manhattan Consulting SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.


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