Doepke Model Toys SWOT Analysis, Competitors & USP

Posted in Media & Entertainment, Total Reads: 1577

SWOT Analysis of Doepke Model Toys with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Doepke Model Toys

Parent Company

Doepke (shut down)


Toy Brands and Manufacturers


Media & Entertainment

Tagline/ Slogan



Makers of the the most realistic line of toys

Doepke Model Toys STP


Realistic and durable toy cars

Target Group

Young boys and collectors of the upper class


Toys that last long

Doepke Model Toys SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Doepke Model Toys :

1. Durable
2. Some toys were large enough for children to straddle
4. Sold unique toys like toy cars, dump trucks, delivery vans, fire engines, construction equipment, and trains

5. There are museums exclusively for Doepke  toys


1.Extremely expensive
2.Product line is not well diversified
3.Price will fluctuate along with steel prices


1.Diversify into other types of cars
2. Use alternatives like polycarbon whose price will have less chance of varying
3.More museums can be opened up


1.Other similar toy making companies
2.Outdoor games

Doepke Model Toys Competition


Below are the 3 main Doepke Model Toys competitors :

2.Skaneateles Handicrafters
3.Paul K Guillow company

The brandguide table above concludes the Doepke Model Toys SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.


Browse marketing analysis of more brands and companies similar to Doepke Model Toys. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide

The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on G+Share on Linkedin

Similar Brands in the same Sector: