Explore Technologies SWOT Analysis, Competitors & USP

Posted in Media & Entertainment, Total Reads: 1312

SWOT analysis of Explore Technologies analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Explore Technologies SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Explore Technologies to benchmark its business & performance as compared to the competitors and industry. Explore Technologies is one of the leading brands in the media & entertainment sector. The table below also lists the top Explore Technologies competitors and elaborates Explore Technologies market segmentation, target group, positioning & Unique Selling Proposition (USP).

Explore Technologies SWOT, Competitors, Marketing STP & Brand analysis Table
Explore Technologies Brand Analysis
Parent Company

LeapFrog Enterprises

Category

Toy Brands and Manufacturers

Sector

Media & Entertainment

Tagline/ Slogan

-

USP

Producer of one of the best educational games ever

Explore Technologies STP
Segment

Educational toys

Target Group

People who can afford very expensive games

Positioning

High end learning experience

Explore Technologies SWOT Analysis
Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Explore Technologies. Strengths are:

1. Premium quality experience
2. Very interactive games and wide portfolio
3. Provided comprehensive learning

4.Provided the facility of updating the system

Weaknesses

Here are the weaknesses in the Explore Technologies SWOT Analysis:

1.Extremely expensive
2.Only one product released
3.Was late in coming up with comparatively cheaper versions

Opportunities

Following are the Opportunities in Explore Technologies SWOT Analysis:

1. Diversify into other types of games
2.Put cheaper items in its product portfolio
3.Museums can be opened up

Threats

The threats in the SWOT Analysis of Explore Technologies are as mentioned:

1.Other similar educational toy making companies
2.Outdoor games

3. Computer games

4.Television

Explore Technologies Competition
Competitors

Below are the top 3 Explore Technologies competitors:

1.Lego
2.Automoblox
3.VTech

The brandguide table above concludes the Explore Technologies SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Explore Technologies. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

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