TDC Games SWOT Analysis, Competitors & USP

Posted in Media & Entertainment, Total Reads: 1020
Advertisements

SWOT Analysis of TDC Games with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

TDC Games

Parent Company

TDC Games

Category

Toy Brands and Manufacturers

Sector

Media & Entertainment

Tagline/ Slogan

-

USP

Seller of puzzle games

TDC Games STP

Segment

Puzzle games

Target Group

Kids and children

Positioning

Something to test the creativity of all kids

TDC Games SWOT Analysis

Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of TDC Games :

1. Good quality of the products being manufactured

2. Has a good customer reach in US

3. Has survived the test of time

4. TDC is a regular exhibitor at Toy Fair in New York City each year, with products distributed internationally

Weaknesses

1. Limited brand awareness compared to bigger brands

2. The company products are primarily dependent on the US market with less international exposure

Opportunities

1.Target the middle class in the developing economies
2.Can add more product lines to its portfolio

Threats

1.Other similar toy manufacturers
2.Television
3.Outdoor games

TDC Games Competition

Competitors

Below are the 2 main TDC Games competitors :

1.Mattel, Inc.
2.Hasbro, Inc.


The brandguide table above concludes the TDC Games SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

Advertisements

Browse marketing analysis of more brands and companies similar to TDC Games. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide


The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on G+Share on Linkedin

Similar Brands in the same Sector: