Gendron Inc SWOT Analysis, Competitors & USP

Posted in Media & Entertainment, Total Reads: 966

SWOT Analysis of Gendron Inc with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Gendron Inc

Parent Company

Gendron Wheel Co.


Toy Brands & Manufacturers


Media & Entertainment

Tagline/ Slogan



First to manufacture wire wheel

Gendron Inc STP


Age group, preference for toys with wheels

Target Group

Children (2-10 years) liking tricycles, wheel barrows


Wire wheels for baby carriages

Gendron Inc SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Gendron Inc. Strengths are:

1.First to make wire wheels for baby carriages, tricycles etc.
2. Recognized as leader in manufacturing tricycles, baby carriages,
3. Good brand image and awareness


Here are the weaknesses of Gendron Inc :

1.Did not accept newer technologies
2.Low focus on toy market


Following are the Opportunities of Gendron Inc :

1.Can capitalize on the brand image and re-enter the toy market
2.Growing requirement of baby carriages in hospitals and crèches

3.Can position itself as vintage carriage makers


The threats of Gendron Inc are as mentioned :

1.New technologies being introduced in the market
2.Intense competition in toy market

Gendron Inc Competition


Below are the 3 main Gendron Inc competitors :


The brandguide table above concludes the Gendron Inc SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.


Browse marketing analysis of more brands and companies similar to Gendron Inc. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide

The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on G+Share on Linkedin

Similar Brands in the same Sector: