Akshaya Private Ltd SWOT Analysis, Competitors & USP

Posted in Real Estate and Construction, Total Reads: 3316

SWOT analysis of Akshaya Private Ltd analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Akshaya Private Ltd SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Akshaya Private Ltd to benchmark its business & performance as compared to the competitors and industry. Akshaya Private Ltd is one of the leading brands in the real estate and construction sector. The table below also lists the top Akshaya Private Ltd competitors and elaborates Akshaya Private Ltd market segmentation, target group, positioning & Unique Selling Proposition (USP).

Akshaya Private Ltd SWOT, Competitors, Marketing STP & Brand analysis Table
Akshaya Private Ltd Brand Analysis
Parent Company

Akshay Pvt Ltd

Category

Development and sale of residential and commercial property

Sector

Real Estate and Construction

Tagline/ Slogan

Uncompromise

USP

Premium residential and commencing luxury homes & commercial projects

Akshaya Private Ltd STP
Segment

People in the tier I cities looking for affordable and luxury homes

Target Group

Upper middle class and higher income group

Positioning

Most reliable and trusted product & quality of service and product

Akshaya Private Ltd SWOT Analysis
Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Akshaya Private Ltd. Strengths are:

1. Track record of delivering 135 projects ahead of time

2. Good quality and dedicated after-sales customer care team

3. Decades of experience and expertise of operation

4. Second company of India to win the SA 8000:2008 Certification

5. Strong financial position

Weaknesses

Here are the weaknesses in the Akshaya Private Ltd SWOT Analysis:

1. Not diversifies portfolio in real estate

2. Geographically not diversified mainly focusing on south region, esp Tamil Nadu

Opportunities

Following are the Opportunities in Akshaya Private Ltd SWOT Analysis:

1. Opportunities of growth in other metro cities in India like Pune, Mumbai.

2.Opportunities for growth in rent, leasing business

3. Global tie-ups to make it a global brand

Threats

The threats in the SWOT Analysis of Akshaya Private Ltd are as mentioned:

1.  Extensive regulation include various Environmental laws regulation , which may be more stringent in near future

2. Changing and downturn in Economic condition of the country

3. Rising inflation

4.Immense competition

Akshaya Private Ltd Competition
Competitors

Below are the top 2 Akshaya Private Ltd competitors:

1. DBS Properties Ltd

2.Ramchand City Developers

The brandguide table above concludes the Akshaya Private Ltd SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Akshaya Private Ltd. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

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