Land Securities Group SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Land Securities Group analyses the brand by its strengths, weaknesses, opportunities & threats. In Land Securities Group SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Land Securities Group to benchmark its business & performance as compared to the competitors. Land Securities Group is one of the leading brands in the real estate and construction sector.

The table below lists the Land Securities Group SWOT (Strengths, Weaknesses, Opportunities, Threats), top Land Securities Group competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

Land Securities Group SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Land Securities Group Brand Analysis
Parent Company

Land Securities Group


Own, develop and manage offices, shopping centres and retail parks


Real Estate and Construction

Tagline/ Slogan

Shaping the future of property


Quality and prominent presence in real estate

Land Securities Group STP

Real Estate Concentrated in central London

Target Group

Corporate and high income group


Meeting the needs of businesses and communities/ most active and forward thinking owners and managers of retail property

SWOT Analysis of Land Securities Group
Land Securities Group Strengths

Below are the Strengths in the SWOT Analysis of Land Securities Group:

1. Largest commercial property company in UK
2. Member of the FTSE 100
3. Excellent customer service
4. Well designed and properly executed risk management process

Land Securities Group Weaknesses

Here are the weaknesses in the Land Securities Group SWOT Analysis:

1.Limited geographic presence
2.Uncertainty and fluctuation in asset values are high

Land Securities Group Opportunities

Following are the Opportunities in Land Securities Group SWOT Analysis:

1.Establishing partnerships to deliver and reduce risk in major developments
2.Geographic expansion
3. Growing a large asset base during times of downturn

Land Securities Group Threats

The threats in the SWOT Analysis of Land Securities Group are as mentioned:

1. Declining demand for UK offices
2.Risk of retailers collapsing because of uncertainty in the economy
3.Increase in online shoppers

4. Increase in tax rates and changes in VAT

Land Securities Group Competition
Land Securities Group Competitors

Below are the top 3 competitors of Land Securities Group:

1.Capital Shopping Centres Group
2.Canary Wharf Group
3.The British Land Company

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Land Securities Group. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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