Bretton Woods Telephone Company SWOT Analysis, USP & Competitors

Posted in Telecom Service Providers, Total Reads: 717

SWOT Analysis of Bretton Woods Telephone Company with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Bretton Woods Telephone Company

Parent Company

Lynch Corporation (LICT)


Telephone Communications



Tagline/ Slogan



Communication technology, high speed internet




Target Group

Bretton woods properties including administration buildings, condominiums and single family homes


Technology provider

SWOT Analysis


1. Un-served rural area tapped
2. BWTC is in the process of building a F-T-T-H network
3. Strong brand and legacy since its inception in 1947
4. Company has updated its switching equipment, enabling it to expand telecommunication service

5. The brand offers services like broadband, landlines, mobile, cable TVs etc


1. The brand is restricted to a few areas hence low market share
2.Limited brand recognition as compared to big global brands


1. Tourism sector is growing, more tourists’ attraction
2. Enhanced services to attract more customers
3.Geographic expansion can also help the brand grow


1. Stagnant economic development can be a concern
2.Fast growing competition can eat into market share
3. Increasing costs of operations can reduce the profitability of the brand



1. American Wireless
2. AT&T
3. Acacia Communications

4. PEG Bandwidth

5. Twilio

The table above concludes the Bretton Woods Telephone Company SWOT analysis along with its marketing and brand parameters.


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