Dunbarton Telephone Company SWOT Analysis, USP & Competitors

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SWOT Analysis of Dunbarton Telephone Company with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Dunbarton Telephone Company

Parent Company

Dunbarton Telephone Company


TV and Telephone



Tagline/ Slogan

Reliable to your doorstep


Among the first telephone companies



Telecommunication services in US

Target Group

Residential and Business Communities


Old and Trustworthy

SWOT Analysis


1. Trust is very high with customers
2. Single owned venture shows high stability 
3. Changing with changing times shows adaptibility
4. Dedication to few specific areas


1. Few services to offer and Social media marketing is low
2. Low expansion and less market share of the brand


1. A shift in the industry (Voice over Internet Protocol)
2. Intense competition between cable and wired networks
3. Steady increase in internet usage

4. Capitalizing on 3G and 4G services


1. Competitors are laying fiber optic cable giving direct access to the customers
2. Newer technologies evolving each day
3. Mergers and Acquisitions



1. Verizon
2. Paracomm Communications
3. Gemini Telemanagement systems

The table above concludes the Dunbarton Telephone Company SWOT analysis along with its marketing and brand parameters.


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