Pacnet SWOT Analysis, Competitors & USP

Posted in Telecom Service Providers, Total Reads: 875
Advertisements

SWOT Analysis of Pacnet with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Pacnet

Parent Company

Ashmore Investment Management Limited, Spinnaker Capital Limited and Clearwater Capital Partners

Category

Telephone Communications

Sector

Telecom Service Providers

Tagline/ Slogan

-

USP

Provider that offers services tailored to the business requirements

Pacnet STP

Segment

Telecommunication

Target Group

Medium and Large sized businesses

Positioning

A global player that answers the diverse and unique requirements of the client business

Pacnet SWOT Analysis

Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Pacnet :

1. Pioneer in delivering high quality services

2. Multinational presence
3. Deliver a complete portfolio of voice, data and Internet services

4. Good network of submarine cables

5. Over 1400+ employees in the organization

6. The brand has its presence in over 15 countries

Weaknesses

1. The brand has limited brand recognition as compared to global brands

2. Lower growth compared to competitors

Opportunities

1. Growing demand for high quality video delivery
2. Rise in demand for rich media content

3. More branding exercises in existing locations and geographic expansion globally

Threats

1. Presence of big brands like Nippon and PCCW
2. Rising competition in South-East Asia

Pacnet Competition

Competitors

Below are the 3 main Pacnet competitors :

1. Nippon Telegraph
2. PCCW Ltd
3.TYCO Electronics


The brandguide table above concludes the Pacnet SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

Advertisements

Browse marketing analysis of more brands and companies similar to Pacnet. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide


The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on G+Share on Linkedin

Similar Brands in the same Sector: