Union Telephone Co SWOT Analysis, Competitors & USP

Posted in Telecom Service Providers, Total Reads: 1094

SWOT analysis of Union Telephone Co analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Union Telephone Co SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Union Telephone Co to benchmark its business & performance as compared to the competitors and industry. Union Telephone Co is one of the leading brands in the telecom service providers sector. The table below also lists the top Union Telephone Co competitors and elaborates Union Telephone Co market segmentation, target group, positioning & Unique Selling Proposition (USP).

Union Telephone Co SWOT, Competitors, Marketing STP & Brand analysis Table
Union Telephone Co Brand Analysis
Parent Company

Union Telephone Co

Category

Telephone Communications

Sector

Telecom Service Providers

Tagline/ Slogan

Reliable, Affordable, local

USP

A company with homegrown values and straight forward approach of doing business

Union Telephone Co STP
Segment

Telecommunication

Target Group

Residential

Positioning

A home grown provider of communication to the local people

Union Telephone Co SWOT Analysis
Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Union Telephone Co. Strengths are:

1. Good Competency in Wireless technology

2. Wide product offerings in wireless sector
3. Home-grown brand having a strong regional presence in US
4. Deliver a complete portfolio of voice, data and Internet services

Weaknesses

Here are the weaknesses in the Union Telephone Co SWOT Analysis:

1. Brand image is not very elaborate

2. Limited geographic presence means lower market share

Opportunities

Following are the Opportunities in Union Telephone Co SWOT Analysis:

1. Emerging business markets with IT solutions requirement
2. Less players in the market

3. Opportunities to expand geographically

Threats

The threats in the SWOT Analysis of Union Telephone Co are as mentioned:

1. Bankruptcy and financial problems
2. Presence of big brands increasing competition

3. Rising operational costs

Union Telephone Co Competition
Competitors

Below are the top 4 Union Telephone Co competitors:

1. CenturyLink
2. Fairpoint

3. Silver Star Commuications

4. Cellular One

The brandguide table above concludes the Union Telephone Co SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Union Telephone Co. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.

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