Telecom North America SWOT Analysis, USP & Competitors

Posted in Telecom Service Providers, Total Reads: 630

SWOT Analysis of Telecom North America with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Telecom North America

Parent Company

Telecom North America


Multi IMSI-Roaming hub, Mobile and wireless



Tagline/ Slogan



Third Generation Technology




Target Group

Residential and Business Communities


Optimum quality of service

SWOT Analysis


1. Operates a 1900Hz GSM technology
2. Next generation GSM technology revolving around muiti-imsi and multi msisdn
3. Highly trained engineers and wireless staffs
4. Strong service provider

5. Cellular service enables its customers to visit 170 countries

6. It’s a private company with a strong management


1. Low geographic penetration as compared to global players

2. The brand is low on brand recognition owing to limited marketing expenses


1. Increasing its geographic reach to newer destinations
2. Integration with GPS
3. Acquiring smaller brands to boost its business


1. Security and safety of customer information
2. Intense competition from communication services
3. Increasing costs of operations and investments



1. Cincinati Bell
2. AT&T
3. Century Link


The table above concludes the Telecom North America SWOT analysis along with its marketing and brand parameters.


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