Manx Telecom SWOT Analysis, Competitors & USP

Posted in Telecom Service Providers, Total Reads: 979

SWOT Analysis of Manx Telecom with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Manx Telecom

Parent Company

HgCapital / CPS Partners




Telecom Service Providers

Tagline/ Slogan



Serving the Isle of Man

Manx Telecom STP


portfolio of telecommunications products and services, IT and managed solutions & “Smart SIM” solutions

Target Group

Consumers, businesses, and the public sector.


Provides super speed 4G dedicatedly for the Isle of Man Island

Manx Telecom SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Manx Telecom :

1. Excellent customer service

2. Good sales team

3. Cutting edge, high performing technology

4. Strong brand equity in the Isle of Man island

5. It has excellence in services like Telecommunications and Internet Service Provider


1. No good international presence and limited reach

2. Haven’t established themselves in the emerging economies


1. Expanding market and strong growth potential
2. Technological innovations

3. Rapid adoption of 4G networks
3. Rising income levels


1. Growing competition & reduced profitability

2. Increase in government regulations

3. Sluggish economy

Manx Telecom Competition


Below are the 5 main Manx Telecom competitors :

1.BlueWave Communications



4. Domicilium

5. Manx Computer Bureau

The brandguide table above concludes the Manx Telecom SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.


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