Gooch & Housego SWOT Analysis, Competitors & USP

Posted in Telecom Service Providers, Total Reads: 1158

SWOT analysis of Gooch & Housego analyses the brand/company with its strengths, weaknesses, opportunities & threats. Gooch & Housego is one of the leading brands in the telecom service providers sector. The table below also lists the top Gooch & Housego competitors and elaborates Gooch & Housego segmentation, targeting, positioning & USP.

Gooch & Housego

Parent Company

Gooch & Housego PLC


Photonic technology business


Telecom Service Providers

Tagline/ Slogan

Enabling Photonic Technologies


Leader in Photonic Technology

Gooch & Housego STP


Government and Private firms looking for Photonic products

Target Group

Organizations across sectors looking for Photonic and optics solutions


Leading experts in Photonic and optics technology

Gooch & Housego SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Gooch & Housego. Strengths are:

1. Traded on London Stock exchange 
2. Growth through acquisitions have strengthened its position
3. Good brand presence in the industry
4. Organic growth of its R&D section

5. Pioneer in Aerospace & Defense, Industrial, Life Sciences and Scientific Research sector

6. Strong operations in UK and USA


Here are the weaknesses in the Gooch & Housego SWOT Analysis:

1. Limited brand visibility and awareness 
2. Geographic reach is restricted as compared to global players


Following are the Opportunities in Gooch & Housego SWOT Analysis:

1. Space for Innovation in this area is immense
2.Expansion into markets like India and China
3.Strategic tie-ups for product development


The threats in the SWOT Analysis of Gooch & Housego are as mentioned:

1.Current struggle of Eurozone
2.Lack of funds to invest in R&D

3. Obsolete product offerings

Gooch & Housego Competition


Below are the top 3 Gooch & Housego competitors:

1.Corning Incorporated
2.3M company
3.Furukawa Electric Co. , Ltd.

The brandguide table above concludes the Gooch & Housego SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

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