TDC Telecom SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Nordic Telephone Company

Mobile Service Provider

Telecom Service Providers

Communicating anytime anywhere

TDC is the largest telephone company in Denmark with approx. 9 million customer relations within telephony, broadband, and television.

Landline telephony, landline broadband, mobile telephony, mobile broadband and pay-TV services.

The company provides telecommunications solutions for small, medium and large businesses as well as public institutions

It provides communications services primarily in Denmark and the Nordic countries.

Below are the Strengths in the SWOT Analysis of TDC Telecom:

1. Robust Infrastructure in Denmark, Sweden, Norway and Finland
2. Market Leadership in its operational markets
3. Increasing Return on Equity thanks to innovative strategies
4. It also has sub-brands like CompanyMobile, Dansk Kabel TV, FastTV, Fullrate, M1, NetDesign, Onfone, Telmore, Unotel and YouSee.
5. An employee base of over 10,000+

Here are the weaknesses in the TDC Telecom SWOT Analysis:

1. Denmark-Centric Operations leading to myopic strategies
2. Dependence on Limited Number of Distributors for its services and products

Following are the Opportunities in TDC Telecom SWOT Analysis:

1. Business Combinations that help serve a myriad of customer base
2. Strategic Divestiture helping to boost financial structuring
3. Increasing Demand for 3G Technologies across Europe

The threats in the SWOT Analysis of TDC Telecom are as mentioned:

1. Global Economic Uncertainties causing slow growth
2. High Competition leading to pricing pressures
3. Risks Associated with International Business due to rising uncertainties

Below are the top 3 TDC Telecom competitors:

1.Telenor
2.TeliaSonera
3.Hutchison