Hellenic Telecom OTE SWOT Analysis, Competitors & USP

Posted in Telecom Service Providers, Total Reads: 2237

SWOT Analysis of Hellenic Telecom OTE with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Hellenic Telecom OTE

Parent Company

Hellenic Telecommunications Organization S.A


Mobile Service Provider


Telecom Service Providers

Tagline/ Slogan

Become customers first choice


One of the largest telecom groups in South Eastern Europe.

Hellenic Telecom OTE STP


The company offers

  • digital network (ISDN),
  • value added services,
  • internet
  • ADSL
  • IP Services
  • Public Telephony

To Enterprises and Individuals

Target Group

Enterprises and Individuals


It offers broadband services, fixed and mobile telephony, and high-speed data communications and leased lines services along with satellite communications, real-estate and professional training.

Hellenic Telecom OTE SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Hellenic Telecom OTE :

1. Market Leadership in Southeast Europe
2. Greece Mobile Operations giving high returns
3. Extended Network of Infrastructure providing good reach


1. Declining Operational Performance impacting returns
2. Declining Liquidity impacting company’s strategies


1. Increasing Demand for 3G Technologies across markets
2. Growth in Telecommunications Services
3. Mobile Data Growth helping to increase revenues


1. Foreign Exchange Risks causing fluctuating fortunes
2. Intense Competition leading to price wars
3. Global Economic Conditions impacting revenues

Hellenic Telecom OTE Competition


Below are the 3 main Hellenic Telecom OTE competitors :


The brandguide table above concludes the Hellenic Telecom OTE SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.


Browse marketing analysis of more brands and companies similar to Hellenic Telecom OTE. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide

The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on G+Share on Linkedin

Similar Brands in the same Sector: