SWOT analysis of Loop Mobile (BPL Mobile) analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Loop Mobile (BPL Mobile) SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Loop Mobile (BPL Mobile) to benchmark its business & performance as compared to the competitors and industry. Loop Mobile (BPL Mobile) is one of the leading brands in the telecom service providers sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Loop Mobile (BPL Mobile) competitors and includes Loop Mobile (BPL Mobile) target market, segmentation, positioning & Unique Selling Proposition (USP).
Loop Mobile (BPL Mobile) Brand Analysis | |
---|---|
Parent Company |
BPL Group |
Category |
Mobile service provider |
Sector | |
Tagline/ Slogans |
Get in the Loop |
USP |
Has the latest NGIP (Next Generation Internet Protocol) and EDGE (Enhanced Data rates for GSM Evolution) technology |
Loop Mobile (BPL Mobile) STP | |
Loop Mobile (BPL Mobile) Segmentation |
Mass (lower middle and middle) |
Loop Mobile (BPL Mobile) Target Market |
Mostly Students; working individuals |
Loop Mobile (BPL Mobile) Positioning |
Freshness, vibrancy, energy, excitement and a cool quotient. |
Loop Mobile (BPL Mobile) SWOT Analysis | |
Loop Mobile (BPL Mobile) Strengths |
Below are the Strengths in the SWOT Analysis of Loop Mobile (BPL Mobile): 1.Leading Market Position in Mumbai |
Loop Mobile (BPL Mobile) Weaknesses |
Here are the weaknesses in the Loop Mobile (BPL Mobile) SWOT Analysis: 1.Inovlvement in 2G spectrum scam |
Loop Mobile (BPL Mobile) Opportunities |
Following are the Opportunities in Loop Mobile (BPL Mobile) SWOT Analysis: 1.Fast expanding cellular market |
Loop Mobile (BPL Mobile) Threats |
The threats in the SWOT Analysis of Loop Mobile (BPL Mobile) are as mentioned: 1.Competitors low price offering |
Loop Mobile (BPL Mobile) Competition | |
Competitors |
1.Reliance |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Loop Mobile (BPL Mobile). The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
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