Hyundai Glovis SWOT Analysis, Competitors & USP

Posted in Transport and Logistics, Total Reads: 2375

SWOT analysis of Hyundai Glovis analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Hyundai Glovis SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Hyundai Glovis to benchmark its business & performance as compared to the competitors and industry. Hyundai Glovis is one of the leading brands in the transport and logistics sector. The table below also lists the top Hyundai Glovis competitors and elaborates Hyundai Glovis market segmentation, target group, positioning & Unique Selling Proposition (USP).

Hyundai Glovis SWOT, Competitors, Marketing STP & Brand analysis Table
Hyundai Glovis Brand Analysis
Parent Company

Hyundai

Category

Marine & Air freight logistics

Sector

Transport and Logistics

Tagline/ Slogan

Your value chain partner

USP

Even growth trend in all sectors

Hyundai Glovis STP
Segment

Businesses with sea & air transportation requirement

Target Group

Bulk cargos, such as steel manufacturing equipment, automobile equipment and coil

Positioning

Global integrated logistics & distribution service provider

Hyundai Glovis SWOT Analysis
Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Hyundai Glovis. Strengths are:

1. Its supply chain is present globally in 37 countries
2. Its last 5 years average Return On Capital is 20%
3. The company has a very strong brand name
4. Financial stability and year on year consistent returns have made it a strong brand

Weaknesses

Here are the weaknesses in the Hyundai Glovis SWOT Analysis:

1.Lesser known outside Korea as compared to leading brands
2.No presence in emerging industries like retail etc.

Opportunities

Following are the Opportunities in Hyundai Glovis SWOT Analysis:

1.Rising demand of transportation
2.It can go for other sectors also like retail, fashion etc.

Threats

The threats in the SWOT Analysis of Hyundai Glovis are as mentioned:

1.Big players with better technologies
2.Different tax structure in different countries
3. Rising fuel prices would affect the operations

Hyundai Glovis Competition
Competitors

Below are the top 3 Hyundai Glovis competitors:

1. Expeditors International
2. C.H. Robinson Worldwide
3. UPS

The brandguide table above concludes the Hyundai Glovis SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Hyundai Glovis. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

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