UTi Worldwide SWOT Analysis, Competitors & USP

Posted in Transport and Logistics, Total Reads: 3588

SWOT analysis of UTi Worldwide analyses the brand/company with its strengths, weaknesses, opportunities & threats. In UTi Worldwide SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like UTi Worldwide to benchmark its business & performance as compared to the competitors and industry. UTi Worldwide is one of the leading brands in the transport and logistics sector. The table below also lists the top UTi Worldwide competitors and elaborates UTi Worldwide market segmentation, target group, positioning & Unique Selling Proposition (USP).

UTi Worldwide SWOT, Competitors, Marketing STP & Brand analysis Table
UTi Worldwide Brand Analysis
Parent Company

Union Transport


Air and Ocean freight forwarding services


Transport and Logistics

Tagline/ Slogan

Supply Chain Solutions that Deliver


CLIENTasONE, a client-centric approach to delivering competitive advantage to client supply chains wherever they operate worldwide

UTi Worldwide STP

Businesses with transportation requirement

Target Group

Automotive, Consumer + Retail, Hi-Tech, Pharma + Healthcare, Chemical, Fashion + Apparel, Govt+ Defense, industrial + Manufacturing, Projects of Mining & Energy, Cruise Lines


Industry-leading, non-asset-based supply chain management company that delivers competitive advantage to their clients' supply chains

UTi Worldwide SWOT Analysis

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of UTi Worldwide. Strengths are:

1. Global footprint of 370+ offices and 240+ logistics centers in 60+ countries
2. 85+ years of experience in industry
3. 19000+ employee strength
4. Strong operations and excellent customer satisfaction
5. Penetration in automotive, health, pharma, chemical etc industries


Here are the weaknesses in the UTi Worldwide SWOT Analysis:

1. They have to depend on third party services for transportation
2.Low brand recall as compared to leading logistic players in the world


Following are the Opportunities in UTi Worldwide SWOT Analysis:

1.They can buy their own ships or planes & can reduce the dependence on 3rd party
2.Expansion in range of services


The threats in the SWOT Analysis of UTi Worldwide are as mentioned:

1.Being non-asset company, customers will prefer it very less
2.Asset based companies with logistics solutions

UTi Worldwide Competition

Below are the top 3 UTi Worldwide competitors:

1. APL Logistics Americas, Ltd
2. Agility Public Warehousing Company K.S.C.
3. C.H. Robinson Worldwide

The brandguide table above concludes the UTi Worldwide SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to UTi Worldwide. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.

Search & Explore : BrandGuide

The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on Linkedin