Velocity Global Logistics SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Velocity Global Logistics analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Velocity Global Logistics SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Velocity Global Logistics to benchmark its business & performance as compared to the competitors and industry. Velocity Global Logistics is one of the leading brands in the transport and logistics sector.

The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Velocity Global Logistics competitors and includes Velocity Global Logistics target market, segmentation, positioning & Unique Selling Proposition (USP).

Velocity Global Logistics SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Velocity Global Logistics Brand Analysis
Parent Company

Velocity Global Logistics

Category

Freight Forwarding, Custom Clearing, Shipping, LCL Consolidation, Transportation, Warehousing

Sector

Transport and Logistics

Tagline/ Slogan

Redefining Logistics

USP

Customized transportation and logistics solutions around the world

Velocity Global Logistics STP
Velocity Global Logistics Segmentation

Businesses with transportation requirement

Velocity Global Logistics Target Market

Port trusts, Apparels etc.

Velocity Global Logistics Positioning

Global Logistics company in the field of ex-im

Velocity Global Logistics SWOT Analysis
Velocity Global Logistics Strengths

Below are the Strengths in the SWOT Analysis of Velocity Global Logistics:

1. It has chartered one of the world's biggest aircraft Antonov 124 to deliver a single piece of Rotor of 49 MT at Ahmedabad Airport, a record for the biggest aircraft to land in Gujarat, India well within the given time
2. It has a worldwide network with own office in China
3. Presence in major countries like USA, Canada, Brazil, Indonesia, Malaysia, Hong Kong, Dubai etc
4. Strong financial reputation and strong brand image

Velocity Global Logistics Weaknesses

Here are the weaknesses in the Velocity Global Logistics SWOT Analysis:

1.Very less experience in industry
2.It has very less no. of employees compared to global logistics brands

Velocity Global Logistics Opportunities

Following are the Opportunities in Velocity Global Logistics SWOT Analysis:

1. It can expand its service range
2. It has its domestic offices in Mumbai, Kandla Port, Mundra, Ahmedabad, New Delhi and tie ups at pots like Chennai, Kolkata, Cochin, Vizaq etc. which are important cities in India to connect the big businesses
3. More brand awareness would help itself establish as an industry leader

Velocity Global Logistics Threats

The threats in the SWOT Analysis of Velocity Global Logistics are as mentioned:

1.Threat of big players
2.Threat of new entrants with advanced technology

Velocity Global Logistics Competition
Competitors

Below are the top 2 Velocity Global Logistics competitors:

1.CTC Freight Carriers Pvt. Ltd.
2.Transocean Express Logistics


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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