Case Card

Posted in Marketing and Strategy Terms, Total Reads: 800

Definition: Case Card

It is a piece of advertisement display, put above a rack or stand or a case to display products. Case cards are found above products in a shelf in a retail store or placed above the display rack near the end of the aisle.

Case cards are used for the following purposes:

a. To highlight offers

b. To showcase marketing campaigns

c. To display and make certain characteristics of the products stand out for attracting customers


The above picture shows a case card placed in a departmental store showing a particular offer on the product.

Browse the definition and meaning of more terms similar to Case Card. The Management Dictionary covers over 7000 business concepts from 6 categories.

Search & Explore : Management Dictionary

Share this Page on:
Facebook ShareTweetShare on G+Share on Linkedin