Marketing Concept

Posted in Marketing and Strategy Terms, Total Reads: 7487

Definition: Marketing Concept

Marketing concept is an established ideology in which it is believed that a firm must understand the needs of its consumers and based on these needs it should model its products and services, only then will it be able to withstand the competition from its competitors.

Browse the definition and meaning of more terms similar to Marketing Concept. The Management Dictionary covers over 7000 business concepts from 6 categories. This definition and concept has been researched & authored by our Business Concepts Team members.

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