Top 10 Sports Brands in the World 2017

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9. Northface

It was founded in 1966 by two hiking enthusiasts who resolved to follow their passions as a small mountaineering retail store.

Image: Vimeo

Northface is now a leading American outdoor product company, and it is founded by Douglas Tompkins and Susie Tompkins. It is headquartered in Alameda, California, United States, and serves customers worldwide, especially focused on outdoor equipment and goods.

The product line of the company includes outerwear, fleece, coats, shirts, footwear and equipment such as backpacks, tents and sleeping bags.

The company sponsors professional athletes from the worlds of running, climbing, skiing and snowboarding. Climbers like Conrad Anker and Jimmy Chin; Endurance runners like Dylan Bowman and Rory Bosio; Skiers like Tatum Monod and Johnny Collinson; Snowboarders like Kaitlyn Farrington and Blake Paul are some of the athletes associated with Northface. The name Northface was chosen as north face of the mountain in northern hemisphere is the coldest and most formidable route to climb. The motto of the company is “Never Stop Exploring” and the logo of the company is quarter-circle, evokes Half Dome, a massive granitic monolith in Yosemite National Park.

The North Face is a wholly owned subsidiary of the VF Corporation which also holds JanSport. Distribution channels of Northface include department stores and outdoor retailers, 55 retail and 20 outlet locations in United States, 4 retail and 2 outlet locations in Canada and 19 locations in United Kingdom. Recently, Northface celebrated 50th anniversary with launch of a new global brand campaign “Question Madness” – examines individual motives for exploration and the gratification that comes from pushing norms and boundaries.

Revenue(in million USD):2371

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