Top 10 Apparel Brands in the World 2017

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4. Zara

Rosalia Mera and Amancio Ortega founded the Spanish clothing brand Zara in 1975.


Image: Wikimedia

The world’s largest apparel retailer Inditex group owns it, and it was initially known for low price lookalikes of higher-end fashion brands. 13 years after its inception, Zara went international, beginning in Portugal expanding rapidly to the US and then to France and to the present almost 2200 stores.

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Interbrand’s list of best global brands ranked it 30th in 2015 with a value of USD 15.9 billion. Zara now produces fashionable apparel, shoes and accessories for women, men and kids based on the current consumer trends. It is known for its highly responsive supply chain that employs RFIDs easing the shipping of products to stores twice a week, and making it more profitable by closely following capricious consumer preferences. The company aims to attract customers to repeat visits to their stores by carrying over basic fashion designs from year to year and keeping fashion forward designs on shelves for considerably shorter durations. Its most fashionable items are produced in Europe while products with longer shelf life are sourced from low cost producers in Asia.

Zara is also committed to eradicating hazardous chemicals effluents all through its supply chain and products by the year 2020 in line with Greenpeace’s Detox Campaign.

Revenue (million $): 15900



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