Top 10 Television (TV) Brands in World 2017

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3. TCL Corporation

Founded in 1981, it is a Chinese multinational electronics company which has its headquarters at Huizhou in Guangdong province of China.

Image: company website

It has a business mainly in home appliances and communication devices like refrigerators, air conditioners, washing machines, mobile handsets and televisions. It is listed on the Shenzhen stock exchange, the Hong Kong stock exchange and has a slogan which says “The Creative Life”.


Since its inception and because of its strategic location which provides low cost of production, many companies like Alcatel and Samsung have outsourced manufacturing of many of their products (like some models of mobile phones, LCD televisions) to TCL. It has entered into strategic partnerships with Hisense and Changhong Electric companies with an aim to establish industry standards of manufacturing smart televisions. It has 3 subsidiaries under it – TCL Multimedia, TCL Display and Tonly Electronics, all supporting the manufacture of its quality product lines. It has its presence in five major business divisions – Multimedia (TV Sets), Communications (cell phones), Home Appliances, Consumer Electronics, and China Star Optoelectronics technology (CSOT) in addition to four affiliated business areas which are Real estate and investment, Logistics and services, Online education and Financial services. It has four regional business centers in China, North America, Europe and emerging markets of Africa and South America whereby it has around 22 manufacturing bases and serves more than 130 countries of the world. It claims to be one of the three brands into this business that are completely vertically integrated and that means they make every component of their television themselves. Through their 35 R&D centres across the world, innovation is a pivotal activity that forms the core of all their business divisions. They have partnered with many companies in the areas of sports, entertainment, music and technology to increase their reach as well as cater to the local needs of any region.

Market Share (worldwide%): 9

LCD TV Shipments (%): 6

In Units (Millions of LCD sets): 13.2

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