Top 10 Companies in France 2017

Posted in Top Brand Lists, Total Reads: 478
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7. Christian Dior

Dior was founded by Christian Dior in 1946. The company started with mannequins then launched parfums in the same year.


Image: Wikimedia

Today, the company is a major luxury goods manufacturer with 210 retail stores, starting from fashion accessories, perfumes, clothing, jewellery, footwear and skincare products. The company’s primary source of distribution is through their retail stores but they also have an online presence.

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Mr Bernard Arnault is the current chairman of Dior and the company has made massive strides under his leadership. Even though most of the products in their portfolio were considered to be functional products traditionally, the designer series of their products and the quality made them to stand out from the rest of the products in that category. There was a shift from functional to innovative product and they were able to successfully position themselves as the luxury goods manufacturer among their target group.

After the arrival of Mr. Bernard Arnault in 1984 who also leads LVMH which is the world’s largest luxury group, the group expanded its global footprint by consolidating their product lines and merging complementing businesses. There were leadership change among their business lines as well during this period which re-ignited the brand Dior. The company has approximately 85,000 employees.

As of FY 2016-’17, Christian Dior has total sales of $43.7 billion and net profit of $2 billion and they are ranked as seventh best company in France.

Sales ($Bn): 43.7

Profits ($Bn): 2



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