Top 10 Water Brands in the World 2018

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7. Yangshengtang Co Limited(Nongfu Spring)

Nongfu Spring was founded on September 26th,1996 by Shanshan Zhong. It is based in Xihu district, Hangzhou.

image:company website

In 1999 the company’s founder announced that they wont sell purified water and will only focus on mineral water stating that purified water does not provide any health benefits. This led to an instant increase in sales.

Nongfu Spring's presentation of three prominent items and its strategy of playing advertisements on TV slots (uncovering how the organization found a water source in the Changbai Mountains) to instruct customers on its polished methodology in drawing out the best filtered water alternatives, ended up being a masterstroke in upgrading its image picture in 2015. In the same year, it became the number 1 bottled water company in China surpassing the Ting Hsin International Group. The company’s premium brand comes in glass bottles adorned with works of art of creatures local to the Changbai Mountains. A 750-milliliter bottle costs $7.70.

The company has 16 plants spread across China.

Revenue from water business (in USD Mn)~2000

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