Top Apple Competitors & Similar Companies
Apple Inc, multinational technological company with its headquartered in Cupertino, California. The company is involved in developing and designing hardware products such as iPhones, iPads, Mac along with software development and online services. Its software includes IOS operating system and one of the famous web browsers – Safari.
In any business, there are several companies & brands which compete with each other by offering similar products & services.
For any company to thrive, it is not only important for them to improve their own products, but to also look at what their competitor is offering.
Quick Glance:
Below we look at the top 12 competitors of Apple.
1. Dell:
Dell is a computer technology company founded in 1984 by Michael Dell and headquartered in Round Rock, Texas in United States. Dell sells multiple products like Laptops, Desktop & all in ones, 2 in 1 PC’s, Gaming PC’s, Monitors, Batteries and adapters, Speakers, Storage media, projectors and other computer accessories. It also sells Workstations, Servers, Storage and Networking devices, monitors and other electronic devices among many other.
2. Microsoft:
In 1975 Bill Gates founded Microsoft along with Paul Allen. It is an American multinational technology company with its headquarter in Washington and has an annual income in excess of US $150 billion. The idea initially was to manufacture only computers but soon they delved into software and Operating System segments, and thus introduced Windows and other such Microsoft Software.
3. Hewlett Packard (HP):
HP, earlier referred as Hewlett-Packard, is an American global company. It deals in information technology, consulting, software and hardware, etc. The company was setup by William Hewlett and David Packard in Palo Alto, California in the year 1939.
4. Toshiba:
Toshiba Corporation is one of the leading multinational conglomerates in the world. Toshiba is a Japanese based company which is headquartered at Tokyo, Japan. It was founded in the year 1938 after the merger of Shibaura Seisaku-sho and Tokyo Denki.
5. Samsung:
Samsung is a South Korean company founded by Byung-Chull Lee in 1938. The company started as a trading company and gradually became a multinational conglomerate through many acquisitions and mergers. Samsung Electronics Industry Co Ltd was established in 1969.
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6. HTC:
High-Tech Computer Corporation, a Taiwanese consumer electronics company, is a known brand for manufacturing mobiles and tablets in the field of telecommunication. HTC started its operations in 1997 with the goal of bringing the power of computing into the hands of people around the world. As soon as its operation started, Microsoft approached HTC to develop handheld products using Windows CE and they developed the world’s first handheld personal data assistant (PDA) to run on Windows CE and gained popularity.
7. LG:
LG Corporation formally known as Lucky-Goldstar, is a South Korean company which has made its presence felt in the FMCD goods. This company has a varied range of self-space in the market and carters to the various goods for the customers. The main attention of the consumers usable are the prime interest of the company.
8. Panasonic:
In 1918 Konosuke Matsushita founded Matsushita Electric Industrial Co. Limited later came to known as Panasonic Corporation. Panasonic is a Japanese company that deals in electronics, home appliances and home renovation services with net sales of US$75 billion and employs 200,000+.
9. Lenovo:
Lenovo is a Chinese multinational technology company and has its headquarters in Beijing, China. It was founded in the year 1984 by Liu Chuanzhi with a group of ten other engineers. Lenovo sells its products in more than 160 countries around the world.
10. Sony:
Sony Corporation is a Japan based multinational group of companies bases in Tokyo. Sony was set up as an electronics store by Masaru Ibuka. It went to produce the first tape recorder.
11. Xiaomi:
Xiaomi is a privately owned Chinese electronics company headquartered in Beijing. Xiaomi was founded in 2010 by 8 partners with funding from Temasek Holdings, a Singapore government owned investment company, IDG Capital and Qiming Venture Partners and Qualcomm. Xiaomi is expanding at a very fast pace with operations in more than 30 countries.
12. Nokia:
Back in the days, Nokia was counted amongst the second most popular phone makers in terms of volume after Samsung with a global market share as large as 18% at a point in time which got down to a much lower number as other competitive brands started coming in. Nokia, a Finnish company by origin entered the Indian market in the year 1994. The first ever GSM call was made on a Nokia handset by the name of Nokia 2110.
To conclude, the above article highlights the various competitors which compete with Apple. This understanding helps to evaluate the various external business factors for any company.
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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