McKinsey & Company SWOT Analysis

McKinsey & Company is one of the leading brands in the management & consulting sector. McKinsey & Company SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of McKinsey & Company:

McKinsey & Company Strengths

1. McKinsey has highly qualified employees who are recruited from various different streams
2. The knowledge management system who help in gathering the information
3. McKinsey has a wide Geographic reach as it has its presence across the world
4. Good relationships with the high level executives of different companies give strong brand loyalty
5. McKinsey & Company has a good brand awareness and recall is very high
6. They have over 100 offices in 50 countries having an employee base of 11,000+ with nearly 9,000 consultants
7. Strong legacy of McKinsey since its inception in 1926
8. The company offers management consulting, environmental consulting, research paper publications etc
9.  McKinsey has actively sponsored events, seminars and conferences to spread more awareness

Above are the strengths in the SWOT Analysis of McKinsey & Company. The strengths of McKinsey & Company looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

McKinsey & Company Weaknesses

1. Tough competition from big industry consultants as well as other knowledge consulting agencies
2. Being a global player, McKinsey's business is governed by external factors like government policies, currency fluctuations etc

These were the weaknesses in the McKinsey & Company SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

McKinsey & Company Opportunities

1. McKinsey could diversify from general strategy and venture into other areas of business too
2. Increase penetration into emerging economies
3. Acquisition of smaller firms can strengthen the market position of McKinsey further

Above we covered the opportunities in McKinsey & Company SWOT Analysis. The opportunities for any brand can include prospects of future growth.

McKinsey & Company Threats

1. Expansion of existing industry experts can reduce McKinsey's business
2. Companies setting up their own knowledge centres with increase and ease in IT
3. Economic recession and strict government policies can reduce business

The threats in the SWOT Analysis of McKinsey & Company are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the McKinsey & Company SWOT analysis.

Continue reading more about the brand/company.

About McKinsey & Company

The table below gives the brand overview along with its target market, segmentation, positioning & USP

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to McKinsey & Company. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

Continue Reading:

Important Brands:

• Adidas SWOT Analysis
• BMW SWOT Analysis
• Samsung SWOT Analysis
• Nike SWOT Analysis
• Coca Cola SWOT Analysis
• Fedex SWOT Analysis

Sectors:

• Automobiles
• Banking
• Food & Beverages
• FMCG
• Retail
• More Sectors

The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way.
Edit the brand or add a new one to SWOT Analysis section : Contribute

Share this Page on: