All That Glitters-SCMHRD

Event Details 

All That Glitters
All That Glitters
07.12.2012 - 09.11.2012
Case Study/Business-Plan

Organizer Details

Contact Email:


Prize Details:
Prizes:First Prize - Rs. 35000Second Prize - Rs.25000


Indians have for long been suffering from Gold Fever. Ornaments and jewellery made from gold has for years been an obsession for us. While, a number of firms dealing with jewellery have now been operating in major cities for years, the rural and semi-urban sectors have been fairly unexplored.

You are the head of GoldYear and you plan to break the monotony by launching a new brand, GoldStud in rural and semi-urban areas. Do you have what it takes to guide your company through the tricky maze of unexplored avenues and aggressive competitors.?

Show us your genius, outwit opponents and spread the fever!!!

Format of the Event:

Round 1 : You will receive the case on your mail-id on registering . Last date of submission is 18th Nov 2012 23:59:59 hrs.

Campus Round : Final shortlisted teams will be invited on campus for a Presentation

How to Participate:

1) Register on the Website

2) On Successful Registration, you will receive the Case.

3) Deadline for submission of entries, 18-11-2012

For queries :

Email us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Contact : Ketaki Sahakari : +91 7738507427