Here is a list of the Top 10 Telecom Companies in UK 2015. UK is one of the largest telecommunication market in entire Europe. With a lot of global brands in UK, the market penetration is extremely high in the entire UK. The mobile and broadband penetration in UK is much ahead of the European average, with some of the biggest telecom companies having a stronghold in UK. The services in the sector have grown in leaps and bounces, and would continue to dominate the development proceedings in the UK.
Giffgaff is a mobile telephone network owned by Telefonica with headquarters in Uxbridge, UK.
Giffgaff comes from the Scottish slang for mutual giving – a true reflection of how the company interacts with its customer. It is a mobile virtual network operator (MVNO) i.e. it does not own any wireless network infrastructure but gets bulk access to network services of another operator. Presently, Giffgaff uses the network of another prominent telecom operator of UK, O2. Founded on 25th November, 2009, the company has scaled up rapidly and has won many accolades in the short period it has been functional. In the forst year of operation, Giffgaff won 2 industry awards – Forrester Groundswell Award and the Most Innovative Community Award at the Social CRM Customer Excellence Awards. The company has recently broke-even in 2013 and generated profits of £2m after making a loss of £28.8m the previous year.
It’s a unique company in terms of its offering and product development process through its customer engagement. During launch, it provided a prepaid SIM card with all the regular features of 2G/3G mobile network. Gradually, it tapped onto its online community and forums. It led to the widely popular Goody Bags concept apart from other offerings. It stands for the mutual giving concept by rewarding points for contributions made on the Giffgaff forum. These points are exchanged for cash, twice a year and paid out to the customers. Such is the strength of the online forum that there is no customer service phone lines. All the complaints are handled by agents via an online message board system, with a response time of a maximum of 24 hours. It has moved from the standard size SIM cards to micro SIMs making it an official Apple carrier from May 2014. Limited, though it is, the advertising campaigns have generated quite a bit of controversies. However, that won’t stall the rising fortunes of the company which has create d a space for itself so quickly in a saturated market like UK.