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Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
101 Brand Asset Valuator (BAV) 46020
102 Brand Association 14457
103 Brand Awareness 18724
104 Brand Building 58334
105 Brand Development 24321
106 Brand Development Index (BDI) 22547
107 Brand Equity 65281
108 Brand Essence 13821
109 Brand Identity 10019
110 Brand Image 38888
111 Brand Insistence 11215
112 Brand Knowledge 20492
113 Brand Ladder 26200
114 Brand Licensing 7718
115 Brand Loyalty 27052
116 Brand Management 28635
117 Brand Mapping 10013
118 Brand Mark 11573
119 Brand Messaging 8267
120 Brand Mix 24581
121 Brand Name 2296
122 Brand Penetration 20914
123 Brand Personality 18261
124 Brand Portfolio 14884
125 Brand Promise 20944
126 Brand Recall 22243
127 Brand Recognition 9216
128 Brand Salience 28520
129 Brand Strategy 5991
130 Brand Stretching 13177
131 Brand Valuation 15408
132 Brand Value 21834
133 Brand Variant 10642
134 Branding 16092
135 Break Even Analysis 8150
136 Break Even Point 41740
137 Break Even Pricing 10409
138 Breakthrough 13392
139 Broad environment 23999
140 Broadcast Television 10120
141 Brown Goods 8034
142 Business Assessment Array 8971
143 Business Buyer 17991
144 Business Buyer Behaviour 29843
145 Business Level Cooperative Strategies 28748
146 Business Portfolio 19283
147 Business-To-Government 5510
148 Buyer Behavior 18816
149 Buyer Classification 7826
150 Buying Behavior 15952
151 Buying by Specification 11806
152 Buying Criteria 18015
153 Buying Motives 43108
154 Buying Pattern 33304
155 Buying Structure 3935
156 Buzz Marketing 8978
157 By Product Pricing 74761
158 Bypass Attack (Leap frog) 32123
159 C-Level Selling 3331
160 C2B (Consumer to Business) 30941
161 C2C (Consumer-to-Consumer) 19414
162 Canned Presentation 16029
163 Canvas 5189
164 Captive Audience 7870
165 Captive Customer 15147
166 Captive Product Pricing 5585
167 Carryover Effects 11192
168 Cash Rebate 19624
169 Catalog Marketing 24944
170 Category Extension 34726
171 Causal Marketing 4071
172 Causal Research 33034
173 Celebrity Advertising 6825
174 Celebrity Testimonial 11136
175 Channel Distribution 21962
176 Channel Length 20862
177 Channel Levels 55684
178 Channel Marketing 8026
179 Channel Value Proposition 10326
180 Channel-Based Pricing 11204
181 Classified Advertisement 8075
182 Click Only Companies 20839
183 Closing the Sale 14939
184 Cold Canvassing 9498
185 Cold Market 14151
186 Combination Branding 16278
187 Combination Store 11486
188 Commercial Risk 14236
189 Commoditization 7183
190 Communication Adaptation 26739
191 Communication Research 35634
192 Communications Planning 10360
193 Comparative Advertising 4894
194 Comparison Shopping 8863
195 Compensation Plan 20356
196 Competition-Oriented Pricing 10815
197 Competitive Advertising 11483
198 Competitive Analysis 11324
199 Competitive Behavior 16706
200 Competitive Dynamics 49333
 
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