Top Parle Competitors & Similar Companies
Parle is primarily divided into 3 product categories: Biscuits, Confectionery, Snacks which are available mainly in India. From the name Parle, every one of us is reminded of just one thing: the evergreen biscuit, Parle G. However, this Indian company deals with products other than biscuits.
In any business, there are several companies & brands which compete with each other by offering similar products & services.
For any company to thrive, it is not only important for them to improve their own products, but to also look at what their competitor is offering.
Quick Glance:
Below we look at the top 8 competitors of Parle.
1. HUL (Hindustan Unilever):
Hindustan Unilever is an Indian subsidiary Dutch company Unilever and is India’s biggest fast moving consumer goods company. The HUL company is based in Mumbai, Maharashtra. HUL has the widest outreach to the customers through its 6 million+ outlets across the country.
2. ITC:
ITC or Imperial Tobacco Company of India limited was established in 1910. It changed its name first in 1970 and again in 1974 and was finally called I.T.C Limited. Headquartered in Kolkata, West Bengal, ITC is one of India’s most valuable conglomerate with presence in all the three sectors of the economy.
3. Coca Cola:
Coca Cola is a carbonated soft drink produced by Coca Cola company. It has a diverse product portfolio in the beverage industry. Coca Cola was founded in May,1886.
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4. Nestle:
Nestle – largest food company in terms of revenue is based out of Vaud, Switzerland. It has a wide range of product line such baby foods, coffee, tea, dairy products, Maggi and many more. It has presence in 194 countries having approximate 450 factories with a head count of 339,000 people.
5. Pepsi:
Pepsi Co, being a huge company has a lot of brands under its hat. There are various products of Pepsi Co, like Pepsi, Mountain Dew, Lays, Tropicana beverages, 7Ups, Cheetos, Lipton Tea, Aquafina, etc. Pepsi are mainly targeting the food and beverages market.
6. Amul:
Amul is one of the very old Indian companies, which has made its mark since 1946. Now GCMMF has become the largest exporter of dairy products all across the world. Amul was built up in 1950 with the revolution of dairy agriculturists who were inspired by the independence of India.
7. Britannia:
Britannia Industries Limited is a food manufacturing company in India, headquartered at Kolkata. It was launched in 1892, primarily for the officers during British Raj to provide them with quality tea time biscuits. Over the years, Britannia has changed hands from one group to another.
8. Marico:
One out of every ten coconuts grown in India is used by Marico – the statement in itself surmises the strength of Marico Limited. Marico is an Indian FMCG company and it was setup in 1991 in Mumbai by Harsh Mariwala. Marico deals in production of personal care goods, oils and male grooming products too.
To conclude, the above article highlights the various competitors which compete with Parle. This understanding helps to evaluate the various external business factors for any company.
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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