Results For Article Contest January 2012
Greetings!!
It’s time to declare the results of the “MBASkool Business Article Writing Contest” January 2012 edition!! This time around, the stakes and prizes were higher and also, the competition was more intense!
With over 243 articles submitted for the competition from over 35 B-schools, the January 2012 Contest on MBASkool was an amazing success. Like always, MBASkool took the maximum effort to select only authentic and original entries which offered quality content to be shared to the B-School fraternity. Out of the total received entries, over 150 articles were not accepted as they were highly inspired or copied or lacked quality content, concepts & writing style.
MBASkool promotes students generating their own literary work and respects originality of thoughts.
Each article was evaluated by industry experts on three parameters namely idea/topic, quality of the content of the article and the language & writing style.
MBASkool is happy to announce the “Winners” of the contest, “Special mention” articles and other articles which have been selected for publication on MBASkool.
WINNERS
1st PRIZE: Birma Ram (IIM Ranchi)
Collaboration Strategy for Air India & Indian Railways
2nd PRIZE: Akhila Prabhakar (Great Lakes)
Product Creation and Design: To involve the customer or not
3rd PRIZE: Rajat Varna (IIM Lucknow)
Is India shining for the poor too?
Special Mention Articles
Unfortunately, there could only be three winners. But there were a few special entries who missed the crown just by a narrow margin. The “Exceptional Articles/Special Mention” are those articles which have been appreciated by our panel of experts and would be receiving soft copies of Certificates of Appreciation.
|
Name |
Topic |
College |
|
PAWAN UPADHYAY |
Indian Agriculture and Internet: A PROPOSED MODEL |
IIT Roorkee |
|
Kushaal Joshi |
Is Rule Following an Ethical Practice |
FORE School Of Management |
|
Sanil Pai |
Marketing from a Non-MBA’s perspective |
Goa Institute of Management |
|
Yash |
What can we learn from Strategy Games |
IIFT |
|
Vipul Bali |
Elephant Poo Paper- Company Analysis |
IIM Rohtak |
|
Ela Koshal |
HR policies at 'The Taj'-Lessons to emulate |
Welingkar Institute |
|
Meenakshi Nilakantan |
Do you have a social heart and a business mind |
SIMSR |
|
Gurkirat Singh |
Advertisement-How much is too much |
NITIE |
|
Vikash Kumar, Sushree Upasana |
IPRS- For Better or the Worse |
IMI Delhi |
|
Kuntal Chatterjee |
Financial products Accessibility by rural poor - financial exclusion |
JBIMS |
|
Umesh C. S. Arya |
Surrogate to survive |
IIM Kozikode |
|
Sidharth Panigrahi |
The Tiger Vs The Dragon |
TAPMI |
|
Pranav Bajaj |
CROWDSOURCING – THE POWER OF PLENTY |
IMT Ghaziabad |
|
Honeydeep Singh Sabharwal |
Am I an HR or an IR manager |
XLRI |
|
Aditya Verma and Nilotpal Paul |
Eurocrisis- Different Perspectives |
FMS |
|
Tejas Karandikar |
Knowledge Management - A smart way to get the Vantage Point |
MDI, Gurgaon |
|
Kushaal Joshi |
Old Monk-Marketing without spending a penny |
FORE School Of Management |
|
Arun Raghavendran R |
The Water Business in India |
NMIMS |
|
Ricky Gupta |
Tax Heavens and Black Money |
NMIMS |
|
Srinivasan C - Ishpreet Narula |
Delay and the Indian Market |
NMIMS |
|
Siddharth & Shefali |
Commitment and Employer Branding |
DMS IIT Delhi |
PUBLISHED ARTICLES
MBASkool values the endeavor and efforts of participants in creating their own literary work by penning down their thoughts and knowledge into words. The articles mentioned below would be published on MBASkool during the next few weeks.
|
Name |
Topic |
College |
|
Shovik Kar |
Tackling Inflation- RBI’s Failure |
MDI |
|
Hetal Gutka |
Social media: listening over communication |
SIMSR |
|
Krishna R |
Is Africa the new market of the future |
SIMSR |
|
Mohit Gauba |
Knowledge Management and Indian Power Sector organizations |
IIT Roorkee |
|
Harishma Mittal, Vikash Kumar |
Should Poland play “Euro Game” ? |
IMI Delhi |
|
Richa Banga |
Employer Branding |
Welingkar Institute |
|
Harsh bhatia |
Is Gold an Investor’s paradise |
IIFT |
|
Avishek Basu Mallick |
The New Mover Advantage – Oreo in India |
IIM Ranchi |
|
Nikhil Budhiraja |
Marketing: from inception to conclusion |
SIIB |
|
Biren Gandhi |
CIL’s New Coal Pricing Policy - Towards Bleak Future or Bright Reform |
School of Petroleum Management |
|
Sunil Chaware |
Sensory Branding |
Welingkar Institute |
|
UJJWAL GARG |
DISRUPTIVE BRANDING |
IMT Ghaziabad |
|
Bhavi Mayur Patel |
Performance appraisal |
IRMA |
|
Ritika Murarka |
Sensory Branding- A Differentiator in Retail Experience |
Welingkar Institute |
|
Musheer Ahmad |
ROWE- Results-Only Work Environment |
XLRI |
|
Pratyush Raj, Pallavi Mishra |
Recession: A problem?? Dial ‘M’ for Marketing |
XLRI, SCMHRD |
|
Ankita Ojha |
KOLAVERI RAGE |
BimTech |
|
Baghelsher Singh |
Life at a Bschool |
IMI New Delhi |
|
Shweta Verma and Shilpi Ghosh |
New Mantra for Product Innovation |
IIFT |
|
Shikha Sharma |
REVIVING THE ART OF HAND SHADOWGRAPHY THROUGH INCREDIBLE INDIA CAMPAIGN |
IIT Roorkee |
|
Arnab Moitra |
Adiós Pug… Bienvenidos Zoozooperstars |
IMI Delhi |
|
Abhishek Rajpoot |
Effects of history of an organization on its HR functions |
IIM Rohtak |
|
Bhavi Mayur Patel |
Latest trend in marketing environment (viral marketing) |
IRMA |
|
Bhavi Mayur Patel |
Surrogate Marketing (Perspective |
IRMA |
|
Siddharth & Shefali |
HR at the Bottom of the Pyramid-Is NSDC de rigueur syrup for SSI Units |
DMS IIT Delhi |
|
Bhavi Mayur Patel |
Lux Analysis |
IRMA |
|
Vishal Balani |
Android-the new emerging place for marketing |
NMIMS |
|
Apoorv Singhal, Apoorva Jain |
Marketing for small businesses |
NMIMS |
|
Ruchi Gupta |
Is Dollar's Reign as World's Main Reserve Currency Near an End |
IIT Roorkee |
|
Sayak Gupta |
Analytics and Beyond |
SIMSR |
|
Amit Kaundinya |
Green Innovation As A Source Of Competitive Advantage |
XIMB |
|
Gurkirat Singh |
ACHIEVING ECONOMIC SUSTAINABILITY THROUGH INNOVATION |
NITIE |
|
Sidharth Panigrahi |
The balloon model of organization framework |
TAPMI |
|
Radhakrishna Gunde |
Viral marketing in social media |
IIM Lucknow |
|
Rahul Grover |
Equity Research Analysis of |
LBSIM |
|
Mehtab Singh Ahluwalia, Vikash Kumar |
Britannia : The Crunch of Biscuits in India |
IMI Delhi |
|
Aakriti Gupta |
Commodity Derivative Products and Risk Management Techniques |
Welingkar Institute |
|
Ritu Samdani |
Surrogate Marketing |
Welingkar Institute |
|
Nishant Maheshwari |
Indian IT Industry: Strategy will decide its score in changing times |
IMT Ghaziabad |
|
LAKSHMI DIVYA VEGIRAJU |
Emotional Intelligence and the importance of self management |
BimTech |
|
Chetanya Rajput |
The Happy Birds: Success Story of Angry Birds |
Amity Business School |
|
Sujit Khanna |
Launching REITs for India’s Real Estate |
NMIMS |
|
Pratik Panigrahi |
Positioning |
FORE School Of Management |
|
Gurkirat Singh |
Role of Information Technology in Supply Chain optimization |
NITIE |
|
PRATEEK JAIN |
Who is Fit & who is unfit- RBI is watching |
FORE School of Management |
|
Veda Kisara |
HRM in Football |
NMIMS |
|
Akhil Rungta |
Time Value Of Money - The Basics |
IIT Roorkee |
|
Arjun Pandalai |
Jugaad- The way Over |
SIIB |
|
Rubayet Chakraborty & Ahana Chakraborty |
Ambush Marketing Striking when the Iron is Hot |
NITIE |
|
Rubayet Chakraborty & Ahana Chakraborty |
INDIAN RURAL MARKET THE NEXT BIG THING |
NITIE |
|
Lalit Gupta |
Brand Activation |
IIFT |
|
Rubayet Chakraborty & Ahana Chakraborty |
THE IMPLICATIONS OF THE FDI REFORMS IN RETAIL |
NITIE |
|
Abhey Bansal |
Raising Interest Rates |
SIMSR |
|
Pranav Saraswat & Shweta Gupta |
Open Innovation Models suitable for India |
NMIMS |
|
Saumya Dani |
Employee Engagement-Employing & fostering a productive work force |
IIT Roorkee |
|
Anshika Srivastava |
Branding is like storytelling |
IMI Delhi |
|
Rubayet Chakraborty & Ahana Chakraborty |
What keeps IndiGo Going |
NITIE |
|
Neha Jain & Sourabh Sahu |
Green Marketing: Is It Worth The Buck Spent On It ? |
IIM Indore |
|
Kanika Bansal and Varun Arora |
BP Success Story That Laid The Foundation of Collapse |
LBSIM |
|
AURGHO GHOSH |
imitation vs innovation |
FORE School Of Management |
|
Sayak Gupta |
Analysis of IT industry Indian Perspective |
SIMSR |
|
Mary Brinda & Archie Gangrade |
Credit Risk Management |
IIFT, Kolkata |
|
Keyur Vinchhi |
Porter's Five Forces-Power Sector |
MDI |
|
Priyanshu Mansukhani, Anuj Gupta |
KINGFISHER RED WHAT WENT WRONG |
MDI |
|
Shashank malhotra |
Managing the Emotional Well-being of the Employees |
IIFT |
|
Rubayet Chakraborty & Ahana Chakraborty |
How do companies decide when to make, and when to Outsource |
NITIE |
|
Taniya Banerjee&Himanshu Chatterjee |
IOCL company analysis |
IMI Delhi |
|
Sanchit Verma |
Mergers and Acquisitions – Intricacies and success factors |
MDI |
Note: The articles mentioned above would be published in the sequence mentioned above. As and when the articles are published on MBASkool, the author of the article would be informed by the MBASkool editorial team
To all who submitted their entries, your efforts are acknowledged, and thank you for your participation.
MBASkool would again like to give its heartiest congratulations and best wishes to all those who made the “MBASkool Article Writing Contest” January 2012 edition a grand success!!
MBASkool Team
