Results For Article Contest July 2012

Published in MBASkool Contests category by MBA Skool Team


It’s overwhelming to announce the results of the MBASkool Business Article Writing Contest” July 2012.

Over 403 articles were submitted with participants from over 60 B-Schools, making it the biggest contest organized by MBASkool till date. Our team has taken maximum efforts to ensure that the original and best articles are selected for publication. Nearly 190 articles were not accepted due to issues of being highly inspired or lacking quality content.

MBASkool aims to give students a platform for developing their own literary work and respects originality of thought.

The articles were evaluated by industry experts on three parameters namely idea/topic, quality of the content of the article and the language & writing style.

The “Winners” of the contest, “Special mention” articles and other articles which have been selected for publication on MBASkool, are mentioned below:



1st PRIZE: Pramit Das (IMT Ghaziabad)

Neuromarketing- The power of the subconscious

 2nd PRIZE: Akash Agarwal (IIM Ahmedabad)

Indian companies Moving towards Multi-national or Global cultures

 3rd PRIZE: Sindhuja (IIT SJMSOM)

Rockstar CEO


3rd PRIZE: Saikat Mandal (IIM Ranchi) 

Does Culture matter

* The judges decided to give a combined 3rd prize.



As there could only be three winners, there were a few special entries that missed the prize just by a narrow margin. The “Special Mention Articles” are those articles which have been appreciated by our panel of experts and are recognized by our panelists.




Ajay Vikram Singh

An Auto-Rickshaw Cooperative


Piyush Kanodia

Consolidation A need for the Indian banking industry

IIM Ahmedabad

Divya Bhatia

Generalization, Is it recognizing a brand or deteriorating a brand

Welingker Institute, Mumbai

Achintya & Manish Kumar

Job Satisfaction


Krishnan Chidambaram

Social Media Mining-Capture the Future

Greatlakes Institute of Management

Aditya Maira, Mudit Kalra

Growth of Retail credit in India

IIM Indore

Anirban Ghosh

Owning the future, the Good and the Bad!

IIM Indore

Vijeta_Singh, V.Deepak Kumar

Conceptualizing the MarketSpace


Prashant Velagaleti

Management Lessons from Manesar - A perspective


Biswajit Mishra, Sidharth Jena

Barter System- A comeback

Greatlakes Institute of Management

Wayne Soares

HR Issues at Play

GroupM Media Private Limited, XIMR

Pragyan Mishra

MBA Graduates in Government


Ankur Saurabh, Subha Mookherjee

Reminiscence of 1991

IIM Ranchi

Amit Kumar Bhuyan

The social media Storm is coming How can a company rise

IIM Indore

Ankit Yaduvanshi & Arijit Agasty

Marketing Lingos

IIFT Kolkata

Sivakumar Nandipati, Mrinal Roushan

Monsoon - Markets

IIM Indore

Anurag Gupta

Segmentation Targeting Positioning

IIM Indore

Wayne Soares

Being Indian Really

GroupM Media Private Limited

Kunal Ray, MohitJethwa

Marketing Strategies and Innovations in the Services Sector


Jitendra Shukla

Customer is King - Make the King Happy

SP Jain College of Management Dubai/Singapore

To all who submitted their entries, your efforts are acknowledged, and thank you for your participation.

MBASkool would again like to give its heartiest congratulations and best wishes to all those who made the “MBASkool Article Writing Contest” July 2012 edition a magnificent accomplishment!!

MBASkool Team