Results For Article Contest October 2012

It’s really thrilling to declare the results of the MBASkool Business Article Writing Contest” October 2012!

With students from nearly 70 B-Schools participating, we received 379 articles, making it one of the most competitive contests organized by us! Like always, our team has taken maximum efforts to ensure that the original and best articles are selected for publication, as we appreciate originality of thought and literary skills of our authors. Off all the submissions, only the selected 145 articles would be published on MBASkool, as the other articles lacked quality content or were highly inspired.

The three parameters on which the articles were evaluated were idea/topic, quality of the content of the article and the language & writing style.

The “Winners” of the contest, “Special mention” articles and other articles which have been selected for publication on MBASkool, are mentioned below:

WINNERS

1^st PRIZE: Anushree Singhal and Chirag Jain (FMS Delhi)

Festive Marketing

2^nd PRIZE: S Vijay Kumar (IIM Ranchi)

Social But Uninvestible

3^rd PRIZE: Sahiti, Sunil (SIBM Bangalore, XIME Bangalore)

Beyond THE 4Ps

3^rd PRIZE: Vedant Paliwal (IMI Delhi)

Nothing in world is Black or White, all are shades of Grey

* The judges decided to give a combined 3rd prize.

TOP B-SCHOOL RECOGNITION

We have also recognized the top 3 B-Schools on the basis of overall participating entries, quality of submissions and final selection for publication:

RANK	INSTITUTE
1	NMIMS, Mumbai
2	IIM Indore
3	IIFT Delhi

SPECIAL MENTION ARTICLES

The “Special Mention Articles” are those articles which have been appreciated by our panel of experts and are recognized by our panelists. Since the competition was extremely close, and the winners could be only few, we appreciate and honor the efforts shown by these participants.

Author	Institute/ Organization	Article Topic
Rajwinder Singh	KJ SIMSR	Business Ethics  Pay The Bribe??
Krit Doshi	IIM Indore	The Ultimate Marketing Champ
Kunal Sudam Yadav	Symbiosis Institute of Operations Management	Information Economy
Kunal Gupta And Kushal Bagadiya	NMIMS, Mumbai	Are Customers Fair While Making Online Purchase?
Swetali Kar	Xavier Institute of Management Bhubaneswar	Emotional Marketing: Transferring Emotions Through Brands
Imambee Shaikh	SPJIMRDubai	Too Meritorious To Fail
Nikita Singla & Ricky Sundrani	NMIMS	Shockvertising
Nilaya	DoMS, IIT Roorkee	Black Economy
Maheshwar	SJMSOM, IIT Bombay	Mobile Apps: Hitch Your Wagons To The Star
Vibhor Aggarwal	IIFT	Big Data The New Paradigm Of Effective Management
Rohit Haldankar	Welingkar	Jobs, The Salesman
Soumya Sarthak Mishra	IIM Rohtak	“Emerging Markets”The New “Beacon Of Hope” For Investors As The Eu Crisis Lurches On?
Neha Khanna	Lal Bahdur Shastri Institute of Management	Unlike The Like
Abhisheksahoo	SJMSOM,IITBOMBAY	Influencing Change
Ashishgauba-Animesh	MDI	Data In Decision Out
Shujata Singh	IIM Shillong	Dynamic Pricing Past, Present And Future
Jateel Tandel	FMS Delhi	Consumer Segmentation In E Commerce Industry
Kunal Gupta	NMIMS	Will Indian Sugar Industry Taste The Sweetness Of Deregulation
Meenakshi Nilakantan	KJ SIMSR	Are Loyalty Programs Really Loyal To Your Business?
Adil Marawala	L&T Power	Magic Of Mentoring
Nitikaamar	IIFT	Marketing Through Sports
Varunarora	LBSIM	Entrepreneurship Lessons From Mountaineering
Vishal Choudhary	IIM Ranchi	4 P'S To 4 A'S
Rohit Khattar	IIFT Kolkata	The Future Of Capitalism
Rohandhakad	SCMHRD Pune	Troll marketing

Note: The articles mentioned above would be published in the sequence mentioned above. As and when the articles are published on MBASkool, the author of the article would be informed by the MBASkool editorial team

To all who submitted their entries, your efforts are acknowledged, and we thank you for your participation.

MBASkool would again like to give its best wishes to all those who made the “MBASkool Article Writing Contest” October 2012 edition a splendid success!!

MBASkool Team