“The MBASkool Business Article Writing Contest” held in September 2011 received an overwhelmingresponse from all the top B-Schools across the country!
During the 10 days that the contest was active, MBASkool received over 130 entries from the entire B-School fraternity. It was a herculean task for the MBASkool Team to shortlist the entries which would be published after rounds of plagiarism checks and multiple evaluation rounds.
Each article was evaluated on three parameters namely uniqueness of the topics, quality of the content and the language & writing style. Three independent industry experts were chosen as judges to evaluate the same.
It gives us tremendous joy and pleasure to announce the “Winners” of the contest along with the contributions which are praiseworthy.
WINNERS
1st Prize: KHALID KAMAL RUMI (IIM INDORE)
Bad Roads: Are they really ‘bad’?
2nd Prize: UJJWAL GARG (IMT GHAZIABAD)
Sensory Branding: Opening up the sense of the Customers
SPECIAL MENTION ARTICLES
MBASkool would also like to give a special mention of the articles which were very near to finishing on the top two positions. All these selected articles would be published over a period of 2 to 3 weeks on MBASkool along with the author pages.
(Not in any order of ranking)
Authors |
Article |
College/ Institution |
Nikhil Budhiraja |
Regional Aspirational marketing |
SIIB |
Arpan Banerjee |
The Profits of Death |
KJ Somaiya |
P Subrahmanyam-Nikhil Raj |
Google-Motorola Acquisition |
Indian Institute of Finance |
Ankit Goel |
The curious case of Technology Enablers |
IIM B |
Abhinav Yadav |
Volkswagen- DAS Innovation in Print Media |
MIB, DELHI SCHOOL OF ECONOMICS |
Diksha Srivastava |
Are Humans Just Resources |
TAPMI |
Sonam Doshi |
Mom n Pop Stores Score Over Giant Supermarkets |
GIM |
Nitin Bandgar |
Valuation of Social Networking Companies- Facebook |
IIM B |
Stuti Rai |
Glass Ceiling |
GIM |
Arivazhagan |
Critical Success Factors for devising strategies for Airline Players |
IIM A |
PUBLISHED ARTICLES
We are also happy to announce that the below mentioned articles have been selected to be officially published on MBASkool in the business articles section. All these selected articles would be published over a period of 2 to 3 weeks on MBASkool along with the author pages.
Authors |
Article |
College/ Institution |
Kaushal S.Sheth |
Indian Pharma sector |
SIMSR |
Piyush Singh |
Human being On PLC |
XIMB |
Prateek Wadhwa |
China-an opportunity to emerging economies |
KJ Somaiya |
Puneet Kapoor |
Hero Honda Rebranding |
GIM |
Sangeeta Patel |
Branding at the Bottom of the Pyramid |
IIM B |
Sayantan Banerjee |
Globalization- Is Labor Market falling behind the Global Consumer Market |
IMT Nagpur |
Kaushal S.Sheth |
Microfinance |
SIMSR |
Sahita- Harris |
Banks going GREEN! |
NMIMS |
Aachal |
Ready for Downfall |
Welingkar |
Neeraj Patki |
Euro Zone Crisis |
SCMHRD |
Vijeth Pandit |
Aspirational and Inspirational Advertising |
FMS |
Rohil Mitra |
Co-creation in India |
NMIMS |
Gaurav Kumar Agarwal |
Open Systems Thinking |
KJ Somaiya |
Priyansh Modi |
Sales Vs Marketing |
IIM Shillong |
Priyansh Modi |
Branding in Rural India |
IIM Shillong |
Prafulla Tekriwal |
The Power within Oneself Personal Branding |
SMS,MNNIT |
RohitD |
Supply chain optimization- The next frontier in Indian retail |
IIM L |
Sidharth Panigrahi |
Global Debt Crisis |
TAPMI |
Sandip Kadam |
When Big Apple Fails: The Rotten Supply Chain of Apple |
Rizvi |
Mayank Kamal |
Supply Chains in Disaster management |
IIM L |
Mihirkul Vikram |
Systems Thinking |
DOMS, IIT Roorkee |
Manu Agarwal |
Dirty Marketing |
SIMSR |
Anandh Sundar |
Geodisic Ltd-most undervalued or another Satyam in the making |
IIM A |
Asmita |
Developing Indian Bond Market |
SIBM Bangalore |
Avirupa Bhattacharya |
Cadbury- Adding chocolate to the flavors of India since 1948 |
IMT Ghaziabad |
Umesh Kumar |
Diwali Anomaly Excess Returns in the Indian Stock Market |
IIFT |
Rahil Ahmed Khan |
Gold - The Ultimate Form of Money |
XIMR |
Rohit Gupta |
Standardize or Localise |
NMIMS |
Deepak Panwar |
European Debt Crisis: The Current Situation& its consequences |
FMS |
Sanju Mathew |
Strategic Operations Management |
School of Business Logistics |
Umesh Arya |
Marketing with multiple channels |
IIM K |
Gunjan Sheth & Snehal Punjani |
Fast Drive Into-Retail |
NMIMS |
Paraag Sabhlok |
Financial innovation pros and cons |
IIM Ranchi |
Abhinay, Varun, Tofik |
Oil and Gas - Fueling India's Growth |
NMIMS |
Harshit Upadhyay |
HR Strategies for the Changing Business World |
Welingkar |
Hetal Gutka |
Problem of larger than life CEO |
KJ Somaiya |
Arpita Bhattacharya |
Maharaja's Downfall |
TAPMI |
Pamela |
Africa- the new market |
GIM |
Ernestina Fernandes |
Coal- The Hidden Treasure |
Sydenham |
Nitin Bandgar |
Building Trust in Online Environment |
IIM B |
Nitin Bandgar |
How to improve PPP projects in India |
IIM B |
K.S.G.Tarun |
FDI in Multibrand Retail in India |
IMT Ghaziabad |
Alok Jaiswal & Ameya Wagle |
A Roadmap for Lean Transformation |
NIRMA |
Meenakshi Nilakantan |
Time to target the rural population |
KJ Somaiya |
Rohit Nema | Green Buying Behaviour in Indian Consumers | LBSIM |