1. Articles

Marketing & Strategy Articles - Page 4

Page 4 of the category Marketing & Strategy Articles in the section Business Articles.
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# Name Hits
301 Media Investment Management 1847
302 Deciphering the Product Strategy 2324
303 Customer and Product Relationship Cycle 1724
304 Good Governance 4219
305 Automobile Recalls - Product Failure or Strong Brand Ethics? 2339
306 Senior Citizens as Target Group 6554
307 Wireless Marketing: No Strings Attached 5697
308 Indian Telecom trying to win customer heart through Social Media 2911
309 Yes! Strategies are Evolving 1917
310 Sports Branding - The Next Big Thing in India 4246
311 What’s Your Promotion Mantra - Paper Media Vs Social Media 2669
312 Real Opportunities, as Obvious as the Air 2681
313 How Honda Amaze'd' the Market 6904
314 9 Engagement Essentials for Social Media Success 2304
315 Disruptive Innovation- To Help Us Live and Work Better 2036
316 Cause - You Got the Power 2098
317 Evolution of Film Marketing in India 5979
318 Advertising during Recessions 2348
319 Go Glocal – The New Success Mantra! 4962
320 Overcoming Ethical Issues in Network Marketing 5648
321 Marketing to the Child in You 1986
322 Day Parting - Entering the Digital Space 2627
323 Experiments with Marketing 2625
324 iPOD the Knight in Shining Armour-The Success Story 2878
325 Pulp Fiction and Inter'net'-Changing Times 2022
326 Pie in the Sky- Aakash 1695
327 Marketing Ethics 3804
328 Is online shopping booming in India? - An Empirical Study 15547
329 Cause Related Marketing: Giving More Than Just Spare Change? 7210
330 Celebrate Celebrities or Create One-The Indian Advertising Arena 3325
331 Venturing into the Urban Appetite 3657
332 India and Apps 3632
333 Sample Size of 1 1582
334 Changing Marketing Paradigms 1649
335 Challenges of the Organized Retail Industry 2665
336 Smartphone- The New Battle Arena 1379
337 Brand Tendulkar : The Road Ahead 1974
338 Go Green: The next magical word for marketers! 1985
339 Preserving the Miracle of Antibiotics 1618
340 Neuro Marketing and Trends 2497
341 Market Visits- Understanding Customer Behaviour 1343
342 Cracking the Sales Code 2991
343 Networking - A Necessary Course for every Curriculum 1803
344 Microsegmentation- Slicing the Market into Nano Parts 4144
345 Personal Branding-Distinguish Yourself 3487
346 Ecommerce Infrastructure in India 4190
347 Satyamev Jayate – Glamour for a Just Cause 1868
348 Innovative Marketing-Kumbh Mela 4980
349 Festive Marketing-Creating Value 3459
350 Marketers looking beyond Traditional Fests? 1677
351 Sub-Four Car Segment: The New Success Mantra 4394
352 Unlock the Quest!-Gamification 2718
353 A Salesman’s Nightmare - Dealing with low leads! 6542
354 The Wikipedia Way 1973
355 Mobility: Changing Business Horizons 2826
356 Political Branding on Social Media 3912
357 Brand Tendulkar : Will it Sustain Post Retirement ? 2980
358 Dominos Pizza: From Serving Hunger To Delivering Happiness 5664
359 Marketing Trends in the Indian Market-Customer vs Marketer 3836
360 Creating an Independent Entertainment Industry in India-Role of YouTube 3363
361 Marketing Overdose - Learnings from Mistakes by Great Brands 3930
362 Consumer Based Sales Promotion 5445
363 Coca Cola - From Zilch to Zoom 3845
364 Planned Obsolescence - Is it a Right Strategy for any Brand? 4006
365 Why Brands Love Those Big Mouths! 2780
366 Consumer Convergence - Promoting & Positioning Brands in a Globalized World 10362
367 Social Media Marketing - Avoiding mistakes 2591
368 Are Focus Group Discussions (FGDs) Worth the Trouble? 2390
369 Let’s Get Packing - Importance of Packaging 7716
370 Confessions of a Wannabe Marketer 3402
371 Online Marketing - The Smart Way of Promoting 3640
372 Are You Rational Enough?-Psychological Pricing 2727
373 Seven Sins of Customer 3109
374 Think Beyond Pink and Lovely-Marketing to Women 3338
375 Importance of Advertisement 2542
376 Guerrilla Marketing - A Lethal Tool for SMEs and Startups 3472
377 The Future of Organizations is "Green" 3053
378 New Trends of Marketing and Advertising 2922
379 Amul - The ‘Real’ Taste of India 7785
380 Alternative Marketing - New Age Marketing Methods 6036
381 Role of Social Media as a Tool of Social Communication 2800
382 Mobile Marketing - An Emerging Opportunity 3146
383 Social Media and its Future - Impacting Communication on a whole for an Organization 3117
384 Marketing Malpractices - Reasons & Remedy 3002
385 Role of Media 2.0 to Support Marketing as Function 3057
386 Thums Up - A Thundering Success 8793
387 BTL Advertising Set to Overthrow Mass Media? 4885
388 Product Placement in Movies 3334
389 Rural Marketing: Challenges Opportunities and Beyond 16494
390 Brand Dissection: Hippo – The Good, The Bad and The Fabulous 10705
391 What Good is Market Research for New Product? 2413
392 Content Marketing - Present and Future 1560
393 Positioning in the Modern World 1854
394 Change in Indian Retail Arena 2208
395 Subliminal Marketing – A Ploy for a Deeper Pull 3821
396 Sustainable Branding - Enabling Differentiation 2696
397 Will Brand Names Cease to Exist in Pharma Industry? A Burning Question 19015
398 How can SME’s Leverage Social Media? 2258
399 Do Advertisements Really Make a Difference on Consumer Perception? 2272
400 The Healthier Curd for the Healthier You 6027
 
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