1. Articles

Marketing & Strategy Articles - Page 4

Page 4 of the category Marketing & Strategy Articles in the section Business Articles.
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# Name Hits
301 Media Investment Management 1821
302 Deciphering the Product Strategy 2292
303 Customer and Product Relationship Cycle 1691
304 Good Governance 4169
305 Automobile Recalls - Product Failure or Strong Brand Ethics? 2308
306 Senior Citizens as Target Group 6467
307 Wireless Marketing: No Strings Attached 5666
308 Indian Telecom trying to win customer heart through Social Media 2862
309 Yes! Strategies are Evolving 1866
310 Sports Branding - The Next Big Thing in India 4198
311 What’s Your Promotion Mantra - Paper Media Vs Social Media 2633
312 Real Opportunities, as Obvious as the Air 2650
313 How Honda Amaze'd' the Market 6851
314 9 Engagement Essentials for Social Media Success 2276
315 Disruptive Innovation- To Help Us Live and Work Better 2002
316 Cause - You Got the Power 2060
317 Evolution of Film Marketing in India 5885
318 Advertising during Recessions 2276
319 Go Glocal – The New Success Mantra! 4903
320 Overcoming Ethical Issues in Network Marketing 5583
321 Marketing to the Child in You 1953
322 Day Parting - Entering the Digital Space 2596
323 Experiments with Marketing 2592
324 iPOD the Knight in Shining Armour-The Success Story 2839
325 Pulp Fiction and Inter'net'-Changing Times 1981
326 Pie in the Sky- Aakash 1664
327 Marketing Ethics 3742
328 Is online shopping booming in India? - An Empirical Study 15434
329 Cause Related Marketing: Giving More Than Just Spare Change? 7133
330 Celebrate Celebrities or Create One-The Indian Advertising Arena 3291
331 Venturing into the Urban Appetite 3600
332 India and Apps 3593
333 Sample Size of 1 1544
334 Changing Marketing Paradigms 1625
335 Challenges of the Organized Retail Industry 2631
336 Smartphone- The New Battle Arena 1347
337 Brand Tendulkar : The Road Ahead 1929
338 Go Green: The next magical word for marketers! 1950
339 Preserving the Miracle of Antibiotics 1589
340 Neuro Marketing and Trends 2451
341 Market Visits- Understanding Customer Behaviour 1316
342 Cracking the Sales Code 2944
343 Networking - A Necessary Course for every Curriculum 1770
344 Microsegmentation- Slicing the Market into Nano Parts 4054
345 Personal Branding-Distinguish Yourself 3445
346 Ecommerce Infrastructure in India 4098
347 Satyamev Jayate – Glamour for a Just Cause 1833
348 Innovative Marketing-Kumbh Mela 4902
349 Festive Marketing-Creating Value 3415
350 Marketers looking beyond Traditional Fests? 1643
351 Sub-Four Car Segment: The New Success Mantra 4347
352 Unlock the Quest!-Gamification 2680
353 A Salesman’s Nightmare - Dealing with low leads! 6483
354 The Wikipedia Way 1930
355 Mobility: Changing Business Horizons 2793
356 Political Branding on Social Media 3862
357 Brand Tendulkar : Will it Sustain Post Retirement ? 2926
358 Dominos Pizza: From Serving Hunger To Delivering Happiness 5601
359 Marketing Trends in the Indian Market-Customer vs Marketer 3791
360 Creating an Independent Entertainment Industry in India-Role of YouTube 3329
361 Marketing Overdose - Learnings from Mistakes by Great Brands 3884
362 Consumer Based Sales Promotion 5376
363 Coca Cola - From Zilch to Zoom 3794
364 Planned Obsolescence - Is it a Right Strategy for any Brand? 3946
365 Why Brands Love Those Big Mouths! 2743
366 Consumer Convergence - Promoting & Positioning Brands in a Globalized World 10223
367 Social Media Marketing - Avoiding mistakes 2558
368 Are Focus Group Discussions (FGDs) Worth the Trouble? 2347
369 Let’s Get Packing - Importance of Packaging 7626
370 Confessions of a Wannabe Marketer 3351
371 Online Marketing - The Smart Way of Promoting 3582
372 Are You Rational Enough?-Psychological Pricing 2682
373 Seven Sins of Customer 3067
374 Think Beyond Pink and Lovely-Marketing to Women 3309
375 Importance of Advertisement 2504
376 Guerrilla Marketing - A Lethal Tool for SMEs and Startups 3415
377 The Future of Organizations is "Green" 3019
378 New Trends of Marketing and Advertising 2890
379 Amul - The ‘Real’ Taste of India 7702
380 Alternative Marketing - New Age Marketing Methods 5935
381 Role of Social Media as a Tool of Social Communication 2758
382 Mobile Marketing - An Emerging Opportunity 3095
383 Social Media and its Future - Impacting Communication on a whole for an Organization 3084
384 Marketing Malpractices - Reasons & Remedy 2945
385 Role of Media 2.0 to Support Marketing as Function 3010
386 Thums Up - A Thundering Success 8681
387 BTL Advertising Set to Overthrow Mass Media? 4834
388 Product Placement in Movies 3301
389 Rural Marketing: Challenges Opportunities and Beyond 16348
390 Brand Dissection: Hippo – The Good, The Bad and The Fabulous 10409
391 What Good is Market Research for New Product? 2387
392 Content Marketing - Present and Future 1524
393 Positioning in the Modern World 1804
394 Change in Indian Retail Arena 2174
395 Subliminal Marketing – A Ploy for a Deeper Pull 3771
396 Sustainable Branding - Enabling Differentiation 2652
397 Will Brand Names Cease to Exist in Pharma Industry? A Burning Question 18956
398 How can SME’s Leverage Social Media? 2225
399 Do Advertisements Really Make a Difference on Consumer Perception? 2244
400 The Healthier Curd for the Healthier You 5956
 
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