1. Articles

Marketing & Strategy Articles - Page 7

Page 7 of the category Marketing & Strategy Articles in the section Business Articles.
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# Name Hits
601 Considering BOP As Partner And Not As Consumer 4100
602 4Ps Helped Anna Hazare Too 3612
603 Tourism Marketing: With Emphasis On North East India 5897
604 Tools Of Radio Promotion 6015
605 Cult Branding: A Badge Of Honor 4148
606 Growth Of Organized Retail In India 8967
607 Social Media Plus Knowledge Management:Bringing Collaborative Change 4362
608 Flipkart.com - The Success Saga 17936
609 Loving it at ‘The Lounge’ 5537
610 ShowBizz or Showbuzz 3259
611 The Political Brand Icons: Charisma or Just Good PR? 4044
612 The Fall of the High-Rise Malls 5652
613 Pester Power: The Influential Kids 8386
614 Wildlife and Business 2608
615 Destination Branding- How does it Work 9965
616 The New Marketing Weapon – Mobile 5267
617 Cause Branding – Building Emotional Connections 5612
618 Creativity with No Conscience 2978
619 Effect on Brands by Positive and Negative Marketing 6799
620 Fit of Social Media with Existing Marketing Strategies 5367
621 Leaping Jaguar - Tata Motors JLR Journey 3323
622 Sales Management in the Media Industry 3828
623 Maruti Suzuki Kizashi - New Car, Old Strategies 10205
624 Green Buying Behavior in Indian Consumers study 12886
625 Time to Target the Rural Population 4907
626 Marketing with Multiple Channels 4630
627 Cadbury- Adding chocolate to the flavors of India 6646
628 Dirty Marketing- Fighting brands unethically 7230
629 Co-Creation in the Indian Context- Past, Present and Future 6002
630 Aspirational and Inspirational Advertising- Making products timeless 4516
631 Purple cow- The New P of marketing 6167
632 Embedded Marketing- Improving brand relevance 6095
633 Sales vs Marketing- Who brings in the revenue 5218
634 Branding in Rural India- The Rules of marketing 10606
635 Branding at the Bottom of the Pyramid 6404
636 Ra.One- Redefining Movie Marketing Strategies 8820
637 Hero Honda Rebranding to Hero MotoCorp 9481
638 Standardize or Localize- A better way to lead markets 8884
639 Volkswagen- Das Innovation in Print Media 5565
640 Indian Pharmaceutical Sector: A Prescription for sustained growth 6664
641 Building Trust in Online Environment 5364
642 Critical Success Factors for Devising Strategies for Airline Players 14588
643 Mom and Pop Stores Score Over Giant Supermarkets 7466
644 Aakash tablet- Revolutionising India? 11421
645 Regional Aspiration Marketing- A Step Further 7566
646 The Curious Case Of Technology Enablers - Apple 4850
647 The eruption of Viral Marketing 5438
648 Sensory Branding: Opening Up The Senses Of The Consumers 5089
649 Customer and Product relationship- The psychological phases 4280
650 Entrepreneurship - Challenging the world 3810
651 Value and benefit- The customer perspective 10437
652 Pilot Project Launch- Evaluating the market 5820
653 First mover strategy- Advantage or Loss 5901
654 Marketing through internet - Online Revolution 6374
655 Role of Advertising with Changing Needs 5877
656 Merchandising- The Brand Building Strategy 6943
657 Apps Market Places-Imitating the Real World 2576
658 The ill-effects of Globalization 7066
659 Power of Colors in Marketing 5051
660 Private Labels - Are they good enough ? 3981
661 Brand Ferrari - The Dream Machine 9330
662 Branding heritage sites - Booming tourism 3854
663 Merging Brands : Recreating Business Dynamics 3346
664 Trademark Registration : Protecting your brand 4381
665 Retail Industry : Boon or Bane ? 9711
666 Airtel: The Zain Pain 6575
667 Bankruptcy of WorldSpace 3660
668 Creativity vs Celebrity : What sells in advertising? 5201
669 IBM: Greatest Corporate Turnaround Stories of 20th Century 16953
670 Ford India: Awakening of the Giant 4740
671 Brand Loyalty- Ways to Strengthen Brands 5864
672 Premium Brands- Prestige, Value and Quality 13946
673 JustDial: The Information and Business Listings Directory 19479
674 Measuring Brand Equity 6344
675 Indigo: What it got right that other's didn’t? 7570
676 PlayBook: Diversification by BlackBerry 4329
677 Corporate branding vs Product branding 10221
678 Controversies: Negative Tactics or Effective Marketing? 6031
679 Cloud Computing - Just a Marketing Jargon ? 3573
680 Marketing Innovation - Inventing Ideas 4709
681 What If P&G acquires Unilever ? 12698
682 Blackberry 'Boys' - Is it Working ? 4497
683 Gaming Industry : Are you Game ? 3043
684 Product Positioning: Showcasing Value by Mind Games 9222
685 Targeting or Target Group: Hitting the Bulls-eye 7296
686 Multi level Marketing-The Expanding Pyramid ? 4979
687 Social Media and Customer Relationship 4890
688 Sales vs Marketing - Do They complement or compete ? 22762
689 Discount Websites : The Future Stores 3941
690 Microsoft-Acquisition of Skype 6013
691 Piracy: Eroding the Economy 5211
692 Is Advertising an art of Lying ? 10752
693 Glocalization-The McD and KFC Way ? 8015
694 “Your Singapore” Campaign: Uniquely Branding Tourism 12358
695 Incredible India Campaign- How Effective? 10385
696 Breakthrough Products: Entering a New World 18639
697 4 P's of Management 41517
698 Walt Disney: A Magical Brand 10986
699 Evaluating Advertisement Campaigns: Analyzing Customers 7106
700 Nike: Bleed Blue for Indian Cricket 11151
 
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