Posted in Marketing and Strategy Terms, Total Reads: 1360

Definition: Marketing

Marketing is set of activities that come into effect right after a product or service is borne out of a concept to the effective communicative delivery of the value offering of the same to the target consumers,with the intent of garnering profits for the company.

Marketing also includes identifying or even building a customer base. It encapsulates various researches. It also modulates the smooth functioning of the distribution system.

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