1. Concepts

Marketing and Strategy Terms - Page 5

Page 5 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
401 Exploration Phase 9705
402 Export Processing Zone 7153
403 Extension Pricing 9436
404 Extensive Problem Solving 17370
405 External Audience 13810
406 External Customer 32675
407 External Dimension 8136
408 External Environment Analysis 43650
409 Face to Face Selling 22137
410 Facilitating Agent 9050
411 Factory Outlet 22017
412 Factory Pack 3108
413 Fair and Reasonable Price 8897
414 Fair Competition 12030
415 Family Brand 34737
416 Family Decision Making 27676
417 Family Packaging 12437
418 Features Advantages Benefits Selling (FABS) 18792
419 Field Force 9465
420 Field Selling (or Marketing) 9967
421 Fighting Brand 8505
422 Final Consumer 13600
423 Five Business Level Strategies 24486
424 Fixed Cost Per Unit 6580
425 Flagship Brand 16995
426 Flank Attack 23600
427 Flank Defense 27953
428 Flank Positioning 5942
429 Flanker Brand 23784
430 Flexible Pricing 18945
431 Floor Ready Merchandise (FRM) 6470
432 Focus Group Interview 29913
433 Focus Strategies 10835
434 Forecasting 7067
435 Forestall the Objection (Method of Dealing With Objections) 9799
436 Formula Selling 8307
437 Free Standing Store 18016
438 Frequency Marketing 19075
439 Freudian Motivation Theory 14723
440 Frontal Attack 29220
441 Full Service Retail Store 17588
442 Functional Strategy 31340
443 Galvanometer Test 7070
444 Garbology 4491
445 GE / McKinsey Matrix 23694
446 Gender Segmentation 36032
447 General Advertising 10331
448 General Merchandise Store 24162
449 General Merchandise Wholesaler 12215
450 General Public 12865
451 Generic Brand 5748
452 Generic Competition 21410
453 Generic Product 27609
454 Generic Strategies 16248
455 Geodemographics 33061
456 Geographic Segmentation 40874
457 Gesture Clusters 4761
458 Global Account Management (GAM) 10831
459 Global Product 30473
460 Glocalization 6812
461 Graduated Commission 16540
462 Green Advertising 11403
463 Green Marketing 5639
464 Greenfield Venture 41737
465 Grey Goods 6624
466 Grey Market 9563
467 Gross Rating Point (GRP) 12753
468 Group Communication 57492
469 Growth Share Matrix 5645
470 Growth Stage 19036
471 Guerrilla Marketing 11751
472 Habit Formation 10091
473 Habitual Buying 38229
474 Handbill 7134
475 Handling Objections 20394
476 Harvesting Strategy 15380
477 Heavy Users 9347
478 Heavy-up 8405
479 Hedonic Consumption 29083
480 Hierarchy of Effects Theory 80599
481 Hierarchy of Needs Maslow 11221
482 High Context Culture 19413
483 High End Prestige Goods 8997
484 High Pressure Selling 12085
485 High Price Strategy 10504
486 Hit and Run Strategy 14898
487 Holding Power 7608
488 Holdover Audience 2021
489 Home Market 9024
490 Homogeneous Goods 33986
491 House Account 7299
492 Household Penetration (HHPEN) 17158
493 Hypermarket 5395
494 Image Advertising 13397
495 Image Pricing 15520
496 Imitative Strategy 11856
497 Imitator 7031
498 Impulse Buying 14569
499 Impulse Goods 22217
500 In-House Agency 21551
 
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