1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 13367
102 Brand Asset Valuator (BAV) 50096
103 Brand Association 15939
104 Brand Awareness 23338
105 Brand Building 66713
106 Brand Development 26530
107 Brand Development Index (BDI) 27162
108 Brand Equity 73346
109 Brand Essence 15181
110 Brand Identity 11395
111 Brand Image 44071
112 Brand Insistence 13020
113 Brand Knowledge 26078
114 Brand Ladder 30554
115 Brand Licensing 8929
116 Brand Loyalty 35153
117 Brand Management 32246
118 Brand Mapping 11449
119 Brand Mark 12867
120 Brand Messaging 9548
121 Brand Mix 27564
122 Brand Name 5826
123 Brand Penetration 24562
124 Brand Personality 20582
125 Brand Portfolio 16929
126 Brand Promise 23611
127 Brand Recall 25245
128 Brand Recognition 10928
129 Brand Salience 30054
130 Brand Strategy 7187
131 Brand Stretching 15163
132 Brand Valuation 18282
133 Brand Value 24104
134 Brand Variant 12284
135 Branding 18103
136 Break Even Analysis 9738
137 Break Even Point 44761
138 Break Even Pricing 11797
139 Breakthrough 14895
140 Broad environment 26224
141 Broadcast Television 13983
142 Brown Goods 9432
143 Business Assessment Array 10204
144 Business Buyer 20004
145 Business Buyer Behaviour 32954
146 Business Level Cooperative Strategies 30542
147 Business Portfolio 21523
148 Business-To-Government 6772
149 Buyer Behavior 20363
150 Buyer Classification 9152
151 Buying Behavior 17824
152 Buying by Specification 13513
153 Buying Criteria 19698
154 Buying Motives 48089
155 Buying Pattern 38002
156 Buying Structure 5294
157 Buzz Marketing 10010
158 By Product Pricing 81872
159 Bypass Attack Strategy (LeapFrog) 35091
160 C-Level Selling 4818
161 C2B (Consumer to Business) 33826
162 C2C (Consumer-to-Consumer) 21194
163 Canned Presentation 18761
164 Canvas 6141
165 Captive Audience 10034
166 Captive Customer 18275
167 Captive Product Pricing 7075
168 Carryover Effects 12962
169 Cash Rebate 22490
170 Catalog Marketing 26926
171 Category Extension 38766
172 Causal Marketing 5919
173 Causal Research 34930
174 Celebrity Advertising 7989
175 Celebrity Testimonial 12745
176 Channel Distribution 24896
177 Channel Length 23315
178 Channel Levels 61964
179 Channel Marketing 9491
180 Channel Value Proposition 11759
181 Channel-Based Pricing 12691
182 Classified Advertisement 9553
183 Click Only Companies 23118
184 Closing the Sale 16812
185 Cold Canvassing 11121
186 Cold Market 17469
187 Combination Branding 18533
188 Combination Store 13422
189 Commercial Risk 15972
190 Commoditization 8612
191 Communication Adaptation 28558
192 Communication Research 38804
193 Communications Planning 11442
194 Comparative Advertising 6166
195 Comparison Shopping 11566
196 Compensation Plan 22360
197 Competition-Oriented Pricing 13107
198 Competitive Advertising 13152
199 Competitive Analysis 12307
200 Competitive Behavior 19021
 
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