1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 13265
102 Brand Asset Valuator (BAV) 49790
103 Brand Association 15841
104 Brand Awareness 23095
105 Brand Building 66219
106 Brand Development 26371
107 Brand Development Index (BDI) 26796
108 Brand Equity 72912
109 Brand Essence 15098
110 Brand Identity 11300
111 Brand Image 43796
112 Brand Insistence 12887
113 Brand Knowledge 25745
114 Brand Ladder 30354
115 Brand Licensing 8853
116 Brand Loyalty 34680
117 Brand Management 32036
118 Brand Mapping 11337
119 Brand Mark 12786
120 Brand Messaging 9472
121 Brand Mix 27404
122 Brand Name 5622
123 Brand Penetration 24290
124 Brand Personality 20431
125 Brand Portfolio 16811
126 Brand Promise 23409
127 Brand Recall 25084
128 Brand Recognition 10804
129 Brand Salience 29968
130 Brand Strategy 7110
131 Brand Stretching 15052
132 Brand Valuation 18115
133 Brand Value 23922
134 Brand Variant 12153
135 Branding 17953
136 Break Even Analysis 9624
137 Break Even Point 44620
138 Break Even Pricing 11694
139 Breakthrough 14772
140 Broad environment 26103
141 Broadcast Television 13754
142 Brown Goods 9335
143 Business Assessment Array 10137
144 Business Buyer 19878
145 Business Buyer Behaviour 32785
146 Business Level Cooperative Strategies 30421
147 Business Portfolio 21379
148 Business-To-Government 6688
149 Buyer Behavior 20295
150 Buyer Classification 9087
151 Buying Behavior 17696
152 Buying by Specification 13405
153 Buying Criteria 19587
154 Buying Motives 47865
155 Buying Pattern 37722
156 Buying Structure 5199
157 Buzz Marketing 9960
158 By Product Pricing 81431
159 Bypass Attack Strategy (LeapFrog) 34890
160 C-Level Selling 4706
161 C2B (Consumer to Business) 33621
162 C2C (Consumer-to-Consumer) 21097
163 Canned Presentation 18600
164 Canvas 6065
165 Captive Audience 9838
166 Captive Customer 18107
167 Captive Product Pricing 6987
168 Carryover Effects 12866
169 Cash Rebate 22314
170 Catalog Marketing 26801
171 Category Extension 38473
172 Causal Marketing 5794
173 Causal Research 34846
174 Celebrity Advertising 7898
175 Celebrity Testimonial 12653
176 Channel Distribution 24711
177 Channel Length 23211
178 Channel Levels 61616
179 Channel Marketing 9376
180 Channel Value Proposition 11652
181 Channel-Based Pricing 12590
182 Classified Advertisement 9456
183 Click Only Companies 23008
184 Closing the Sale 16703
185 Cold Canvassing 11025
186 Cold Market 17284
187 Combination Branding 18393
188 Combination Store 13299
189 Commercial Risk 15888
190 Commoditization 8520
191 Communication Adaptation 28465
192 Communication Research 38642
193 Communications Planning 11381
194 Comparative Advertising 6071
195 Comparison Shopping 11397
196 Compensation Plan 22254
197 Competition-Oriented Pricing 12948
198 Competitive Advertising 13046
199 Competitive Analysis 12230
200 Competitive Behavior 18877
 
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