1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 13278
102 Brand Asset Valuator (BAV) 49831
103 Brand Association 15856
104 Brand Awareness 23133
105 Brand Building 66286
106 Brand Development 26383
107 Brand Development Index (BDI) 26842
108 Brand Equity 72979
109 Brand Essence 15110
110 Brand Identity 11311
111 Brand Image 43838
112 Brand Insistence 12904
113 Brand Knowledge 25786
114 Brand Ladder 30387
115 Brand Licensing 8862
116 Brand Loyalty 34744
117 Brand Management 32066
118 Brand Mapping 11353
119 Brand Mark 12796
120 Brand Messaging 9483
121 Brand Mix 27426
122 Brand Name 5656
123 Brand Penetration 24327
124 Brand Personality 20450
125 Brand Portfolio 16829
126 Brand Promise 23435
127 Brand Recall 25109
128 Brand Recognition 10821
129 Brand Salience 29979
130 Brand Strategy 7122
131 Brand Stretching 15070
132 Brand Valuation 18145
133 Brand Value 23959
134 Brand Variant 12171
135 Branding 17971
136 Break Even Analysis 9641
137 Break Even Point 44636
138 Break Even Pricing 11707
139 Breakthrough 14792
140 Broad environment 26116
141 Broadcast Television 13781
142 Brown Goods 9350
143 Business Assessment Array 10146
144 Business Buyer 19902
145 Business Buyer Behaviour 32807
146 Business Level Cooperative Strategies 30436
147 Business Portfolio 21400
148 Business-To-Government 6698
149 Buyer Behavior 20305
150 Buyer Classification 9096
151 Buying Behavior 17715
152 Buying by Specification 13417
153 Buying Criteria 19607
154 Buying Motives 47898
155 Buying Pattern 37761
156 Buying Structure 5211
157 Buzz Marketing 9969
158 By Product Pricing 81481
159 Bypass Attack Strategy (LeapFrog) 34920
160 C-Level Selling 4729
161 C2B (Consumer to Business) 33658
162 C2C (Consumer-to-Consumer) 21109
163 Canned Presentation 18625
164 Canvas 6078
165 Captive Audience 9868
166 Captive Customer 18136
167 Captive Product Pricing 7000
168 Carryover Effects 12878
169 Cash Rebate 22339
170 Catalog Marketing 26819
171 Category Extension 38521
172 Causal Marketing 5808
173 Causal Research 34860
174 Celebrity Advertising 7909
175 Celebrity Testimonial 12666
176 Channel Distribution 24737
177 Channel Length 23221
178 Channel Levels 61675
179 Channel Marketing 9392
180 Channel Value Proposition 11663
181 Channel-Based Pricing 12605
182 Classified Advertisement 9466
183 Click Only Companies 23024
184 Closing the Sale 16721
185 Cold Canvassing 11046
186 Cold Market 17307
187 Combination Branding 18410
188 Combination Store 13318
189 Commercial Risk 15899
190 Commoditization 8536
191 Communication Adaptation 28479
192 Communication Research 38660
193 Communications Planning 11392
194 Comparative Advertising 6080
195 Comparison Shopping 11417
196 Compensation Plan 22269
197 Competition-Oriented Pricing 12974
198 Competitive Advertising 13067
199 Competitive Analysis 12242
200 Competitive Behavior 18900
 
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