1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 12919
102 Brand Asset Valuator (BAV) 49021
103 Brand Association 15556
104 Brand Awareness 22302
105 Brand Building 64634
106 Brand Development 25946
107 Brand Development Index (BDI) 25993
108 Brand Equity 71562
109 Brand Essence 14837
110 Brand Identity 10963
111 Brand Image 43058
112 Brand Insistence 12615
113 Brand Knowledge 24923
114 Brand Ladder 29641
115 Brand Licensing 8626
116 Brand Loyalty 33384
117 Brand Management 31420
118 Brand Mapping 10977
119 Brand Mark 12527
120 Brand Messaging 9233
121 Brand Mix 26926
122 Brand Name 4971
123 Brand Penetration 23659
124 Brand Personality 20025
125 Brand Portfolio 16421
126 Brand Promise 22867
127 Brand Recall 24611
128 Brand Recognition 10443
129 Brand Salience 29748
130 Brand Strategy 6879
131 Brand Stretching 14713
132 Brand Valuation 17615
133 Brand Value 23450
134 Brand Variant 11839
135 Branding 17538
136 Break Even Analysis 9372
137 Break Even Point 44157
138 Break Even Pricing 11435
139 Breakthrough 14463
140 Broad environment 25727
141 Broadcast Television 13060
142 Brown Goods 9047
143 Business Assessment Array 9959
144 Business Buyer 19518
145 Business Buyer Behaviour 32361
146 Business Level Cooperative Strategies 30234
147 Business Portfolio 21002
148 Business-To-Government 6416
149 Buyer Behavior 20023
150 Buyer Classification 8891
151 Buying Behavior 17335
152 Buying by Specification 13100
153 Buying Criteria 19289
154 Buying Motives 47266
155 Buying Pattern 36940
156 Buying Structure 4972
157 Buzz Marketing 9791
158 By Product Pricing 80590
159 Bypass Attack Strategy (LeapFrog) 34447
160 C-Level Selling 4392
161 C2B (Consumer to Business) 33091
162 C2C (Consumer-to-Consumer) 20787
163 Canned Presentation 18202
164 Canvas 5836
165 Captive Audience 9399
166 Captive Customer 17595
167 Captive Product Pricing 6752
168 Carryover Effects 12586
169 Cash Rebate 21631
170 Catalog Marketing 26448
171 Category Extension 37802
172 Causal Marketing 5459
173 Causal Research 34576
174 Celebrity Advertising 7659
175 Celebrity Testimonial 12431
176 Channel Distribution 24221
177 Channel Length 22946
178 Channel Levels 60715
179 Channel Marketing 9061
180 Channel Value Proposition 11446
181 Channel-Based Pricing 12347
182 Classified Advertisement 9136
183 Click Only Companies 22640
184 Closing the Sale 16406
185 Cold Canvassing 10771
186 Cold Market 16710
187 Combination Branding 17961
188 Combination Store 12942
189 Commercial Risk 15618
190 Commoditization 8176
191 Communication Adaptation 28228
192 Communication Research 38174
193 Communications Planning 11216
194 Comparative Advertising 5812
195 Comparison Shopping 11010
196 Compensation Plan 21901
197 Competition-Oriented Pricing 12586
198 Competitive Advertising 12692
199 Competitive Analysis 12023
200 Competitive Behavior 18516
 
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