1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 12931
102 Brand Asset Valuator (BAV) 49041
103 Brand Association 15565
104 Brand Awareness 22330
105 Brand Building 64686
106 Brand Development 25960
107 Brand Development Index (BDI) 26018
108 Brand Equity 71605
109 Brand Essence 14844
110 Brand Identity 10977
111 Brand Image 43081
112 Brand Insistence 12623
113 Brand Knowledge 24953
114 Brand Ladder 29660
115 Brand Licensing 8634
116 Brand Loyalty 33433
117 Brand Management 31439
118 Brand Mapping 10990
119 Brand Mark 12537
120 Brand Messaging 9240
121 Brand Mix 26944
122 Brand Name 4991
123 Brand Penetration 23675
124 Brand Personality 20037
125 Brand Portfolio 16436
126 Brand Promise 22888
127 Brand Recall 24627
128 Brand Recognition 10453
129 Brand Salience 29755
130 Brand Strategy 6891
131 Brand Stretching 14728
132 Brand Valuation 17631
133 Brand Value 23462
134 Brand Variant 11853
135 Branding 17553
136 Break Even Analysis 9383
137 Break Even Point 44178
138 Break Even Pricing 11441
139 Breakthrough 14476
140 Broad environment 25743
141 Broadcast Television 13086
142 Brown Goods 9060
143 Business Assessment Array 9964
144 Business Buyer 19530
145 Business Buyer Behaviour 32376
146 Business Level Cooperative Strategies 30241
147 Business Portfolio 21015
148 Business-To-Government 6428
149 Buyer Behavior 20036
150 Buyer Classification 8898
151 Buying Behavior 17345
152 Buying by Specification 13106
153 Buying Criteria 19302
154 Buying Motives 47291
155 Buying Pattern 36962
156 Buying Structure 4981
157 Buzz Marketing 9800
158 By Product Pricing 80616
159 Bypass Attack Strategy (LeapFrog) 34460
160 C-Level Selling 4405
161 C2B (Consumer to Business) 33107
162 C2C (Consumer-to-Consumer) 20803
163 Canned Presentation 18220
164 Canvas 5844
165 Captive Audience 9416
166 Captive Customer 17610
167 Captive Product Pricing 6761
168 Carryover Effects 12595
169 Cash Rebate 21641
170 Catalog Marketing 26459
171 Category Extension 37826
172 Causal Marketing 5471
173 Causal Research 34581
174 Celebrity Advertising 7671
175 Celebrity Testimonial 12441
176 Channel Distribution 24237
177 Channel Length 22958
178 Channel Levels 60751
179 Channel Marketing 9071
180 Channel Value Proposition 11453
181 Channel-Based Pricing 12354
182 Classified Advertisement 9149
183 Click Only Companies 22663
184 Closing the Sale 16412
185 Cold Canvassing 10781
186 Cold Market 16741
187 Combination Branding 17977
188 Combination Store 12953
189 Commercial Risk 15628
190 Commoditization 8187
191 Communication Adaptation 28242
192 Communication Research 38193
193 Communications Planning 11223
194 Comparative Advertising 5820
195 Comparison Shopping 11016
196 Compensation Plan 21915
197 Competition-Oriented Pricing 12595
198 Competitive Advertising 12706
199 Competitive Analysis 12032
200 Competitive Behavior 18526
 
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