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Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
101 Brand 13778
102 Brand Asset Valuator (BAV) 51087
103 Brand Association 16260
104 Brand Awareness 24202
105 Brand Building 68540
106 Brand Development 27060
107 Brand Development Index (BDI) 28201
108 Brand Equity 74859
109 Brand Essence 15545
110 Brand Identity 11843
111 Brand Image 45110
112 Brand Insistence 13449
113 Brand Knowledge 27040
114 Brand Ladder 31305
115 Brand Licensing 9290
116 Brand Loyalty 36746
117 Brand Management 33015
118 Brand Mapping 11796
119 Brand Mark 13183
120 Brand Messaging 9798
121 Brand Mix 28149
122 Brand Name 6608
123 Brand Penetration 25453
124 Brand Personality 21053
125 Brand Portfolio 17458
126 Brand Promise 24348
127 Brand Recall 25809
128 Brand Recognition 11325
129 Brand Salience 30442
130 Brand Strategy 7465
131 Brand Stretching 15545
132 Brand Valuation 18917
133 Brand Value 24618
134 Brand Variant 12644
135 Branding 18610
136 Break Even Analysis 10104
137 Break Even Point 45322
138 Break Even Pricing 12167
139 Breakthrough 15350
140 Broad environment 26603
141 Broadcast Television 14740
142 Brown Goods 9852
143 Business Assessment Array 10443
144 Business Buyer 20447
145 Business Buyer Behaviour 33478
146 Business Level Cooperative Strategies 30831
147 Business Portfolio 22076
148 Business-To-Government 7073
149 Buyer Behavior 20645
150 Buyer Classification 9417
151 Buying Behavior 18242
152 Buying by Specification 13904
153 Buying Criteria 20064
154 Buying Motives 48881
155 Buying Pattern 38915
156 Buying Structure 5589
157 Buzz Marketing 10221
158 By Product Pricing 83368
159 Bypass Attack Strategy (LeapFrog) 35819
160 C-Level Selling 5177
161 C2B (Consumer to Business) 34566
162 C2C (Consumer-to-Consumer) 21528
163 Canned Presentation 19313
164 Canvas 6394
165 Captive Audience 10618
166 Captive Customer 18821
167 Captive Product Pricing 7506
168 Carryover Effects 13285
169 Cash Rebate 23064
170 Catalog Marketing 27442
171 Category Extension 39666
172 Causal Marketing 6303
173 Causal Research 35273
174 Celebrity Advertising 8281
175 Celebrity Testimonial 13077
176 Channel Distribution 25492
177 Channel Length 23773
178 Channel Levels 63115
179 Channel Marketing 9914
180 Channel Value Proposition 12159
181 Channel-Based Pricing 13032
182 Classified Advertisement 9915
183 Click Only Companies 23546
184 Closing the Sale 17232
185 Cold Canvassing 11465
186 Cold Market 18109
187 Combination Branding 18961
188 Combination Store 13838
189 Commercial Risk 16328
190 Commoditization 8951
191 Communication Adaptation 28944
192 Communication Research 39414
193 Communications Planning 11639
194 Comparative Advertising 6450
195 Comparison Shopping 12254
196 Compensation Plan 22768
197 Competition-Oriented Pricing 13571
198 Competitive Advertising 13496
199 Competitive Analysis 12579
200 Competitive Behavior 19525
 
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