1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 13433
102 Brand Asset Valuator (BAV) 50303
103 Brand Association 16009
104 Brand Awareness 23496
105 Brand Building 67077
106 Brand Development 26633
107 Brand Development Index (BDI) 27373
108 Brand Equity 73621
109 Brand Essence 15245
110 Brand Identity 11477
111 Brand Image 44273
112 Brand Insistence 13108
113 Brand Knowledge 26263
114 Brand Ladder 30682
115 Brand Licensing 8984
116 Brand Loyalty 35463
117 Brand Management 32391
118 Brand Mapping 11514
119 Brand Mark 12916
120 Brand Messaging 9598
121 Brand Mix 27686
122 Brand Name 5977
123 Brand Penetration 24748
124 Brand Personality 20660
125 Brand Portfolio 17032
126 Brand Promise 23749
127 Brand Recall 25346
128 Brand Recognition 11002
129 Brand Salience 30113
130 Brand Strategy 7234
131 Brand Stretching 15234
132 Brand Valuation 18414
133 Brand Value 24213
134 Brand Variant 12349
135 Branding 18195
136 Break Even Analysis 9800
137 Break Even Point 44866
138 Break Even Pricing 11874
139 Breakthrough 14997
140 Broad environment 26285
141 Broadcast Television 14144
142 Brown Goods 9519
143 Business Assessment Array 10247
144 Business Buyer 20085
145 Business Buyer Behaviour 33055
146 Business Level Cooperative Strategies 30599
147 Business Portfolio 21625
148 Business-To-Government 6828
149 Buyer Behavior 20407
150 Buyer Classification 9193
151 Buying Behavior 17904
152 Buying by Specification 13583
153 Buying Criteria 19761
154 Buying Motives 48210
155 Buying Pattern 38205
156 Buying Structure 5356
157 Buzz Marketing 10036
158 By Product Pricing 82196
159 Bypass Attack Strategy (LeapFrog) 35206
160 C-Level Selling 4887
161 C2B (Consumer to Business) 33955
162 C2C (Consumer-to-Consumer) 21253
163 Canned Presentation 18875
164 Canvas 6189
165 Captive Audience 10146
166 Captive Customer 18371
167 Captive Product Pricing 7152
168 Carryover Effects 13018
169 Cash Rebate 22581
170 Catalog Marketing 27004
171 Category Extension 38936
172 Causal Marketing 5994
173 Causal Research 34973
174 Celebrity Advertising 8035
175 Celebrity Testimonial 12800
176 Channel Distribution 25021
177 Channel Length 23413
178 Channel Levels 62192
179 Channel Marketing 9576
180 Channel Value Proposition 11838
181 Channel-Based Pricing 12753
182 Classified Advertisement 9608
183 Click Only Companies 23206
184 Closing the Sale 16868
185 Cold Canvassing 11178
186 Cold Market 17588
187 Combination Branding 18598
188 Combination Store 13492
189 Commercial Risk 16035
190 Commoditization 8686
191 Communication Adaptation 28629
192 Communication Research 38899
193 Communications Planning 11486
194 Comparative Advertising 6216
195 Comparison Shopping 11674
196 Compensation Plan 22430
197 Competition-Oriented Pricing 13200
198 Competitive Advertising 13218
199 Competitive Analysis 12364
200 Competitive Behavior 19126
 
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