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Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
101 Brand 13380
102 Brand Asset Valuator (BAV) 50132
103 Brand Association 15948
104 Brand Awareness 23373
105 Brand Building 66791
106 Brand Development 26551
107 Brand Development Index (BDI) 27226
108 Brand Equity 73415
109 Brand Essence 15196
110 Brand Identity 11418
111 Brand Image 44115
112 Brand Insistence 13040
113 Brand Knowledge 26120
114 Brand Ladder 30582
115 Brand Licensing 8940
116 Brand Loyalty 35232
117 Brand Management 32277
118 Brand Mapping 11461
119 Brand Mark 12879
120 Brand Messaging 9559
121 Brand Mix 27593
122 Brand Name 5861
123 Brand Penetration 24600
124 Brand Personality 20594
125 Brand Portfolio 16950
126 Brand Promise 23639
127 Brand Recall 25264
128 Brand Recognition 10944
129 Brand Salience 30065
130 Brand Strategy 7196
131 Brand Stretching 15178
132 Brand Valuation 18309
133 Brand Value 24128
134 Brand Variant 12299
135 Branding 18126
136 Break Even Analysis 9749
137 Break Even Point 44780
138 Break Even Pricing 11808
139 Breakthrough 14925
140 Broad environment 26238
141 Broadcast Television 14020
142 Brown Goods 9449
143 Business Assessment Array 10216
144 Business Buyer 20022
145 Business Buyer Behaviour 32973
146 Business Level Cooperative Strategies 30554
147 Business Portfolio 21538
148 Business-To-Government 6784
149 Buyer Behavior 20374
150 Buyer Classification 9164
151 Buying Behavior 17841
152 Buying by Specification 13526
153 Buying Criteria 19711
154 Buying Motives 48114
155 Buying Pattern 38041
156 Buying Structure 5305
157 Buzz Marketing 10017
158 By Product Pricing 81944
159 Bypass Attack Strategy (LeapFrog) 35124
160 C-Level Selling 4832
161 C2B (Consumer to Business) 33862
162 C2C (Consumer-to-Consumer) 21206
163 Canned Presentation 18782
164 Canvas 6146
165 Captive Audience 10054
166 Captive Customer 18293
167 Captive Product Pricing 7091
168 Carryover Effects 12978
169 Cash Rebate 22512
170 Catalog Marketing 26940
171 Category Extension 38805
172 Causal Marketing 5936
173 Causal Research 34938
174 Celebrity Advertising 7997
175 Celebrity Testimonial 12756
176 Channel Distribution 24925
177 Channel Length 23336
178 Channel Levels 62014
179 Channel Marketing 9512
180 Channel Value Proposition 11773
181 Channel-Based Pricing 12705
182 Classified Advertisement 9563
183 Click Only Companies 23144
184 Closing the Sale 16822
185 Cold Canvassing 11135
186 Cold Market 17496
187 Combination Branding 18543
188 Combination Store 13439
189 Commercial Risk 15986
190 Commoditization 8627
191 Communication Adaptation 28570
192 Communication Research 38826
193 Communications Planning 11454
194 Comparative Advertising 6176
195 Comparison Shopping 11590
196 Compensation Plan 22376
197 Competition-Oriented Pricing 13129
198 Competitive Advertising 13170
199 Competitive Analysis 12323
200 Competitive Behavior 19046
 
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