1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 13274
102 Brand Asset Valuator (BAV) 49818
103 Brand Association 15849
104 Brand Awareness 23121
105 Brand Building 66260
106 Brand Development 26379
107 Brand Development Index (BDI) 26823
108 Brand Equity 72955
109 Brand Essence 15106
110 Brand Identity 11308
111 Brand Image 43816
112 Brand Insistence 12899
113 Brand Knowledge 25772
114 Brand Ladder 30373
115 Brand Licensing 8859
116 Brand Loyalty 34726
117 Brand Management 32050
118 Brand Mapping 11348
119 Brand Mark 12793
120 Brand Messaging 9480
121 Brand Mix 27417
122 Brand Name 5646
123 Brand Penetration 24310
124 Brand Personality 20443
125 Brand Portfolio 16823
126 Brand Promise 23426
127 Brand Recall 25099
128 Brand Recognition 10816
129 Brand Salience 29975
130 Brand Strategy 7117
131 Brand Stretching 15064
132 Brand Valuation 18134
133 Brand Value 23948
134 Brand Variant 12164
135 Branding 17965
136 Break Even Analysis 9635
137 Break Even Point 44631
138 Break Even Pricing 11702
139 Breakthrough 14785
140 Broad environment 26108
141 Broadcast Television 13770
142 Brown Goods 9344
143 Business Assessment Array 10144
144 Business Buyer 19895
145 Business Buyer Behaviour 32801
146 Business Level Cooperative Strategies 30432
147 Business Portfolio 21392
148 Business-To-Government 6696
149 Buyer Behavior 20302
150 Buyer Classification 9093
151 Buying Behavior 17709
152 Buying by Specification 13414
153 Buying Criteria 19596
154 Buying Motives 47888
155 Buying Pattern 37750
156 Buying Structure 5208
157 Buzz Marketing 9966
158 By Product Pricing 81464
159 Bypass Attack Strategy (LeapFrog) 34908
160 C-Level Selling 4718
161 C2B (Consumer to Business) 33648
162 C2C (Consumer-to-Consumer) 21105
163 Canned Presentation 18615
164 Canvas 6074
165 Captive Audience 9857
166 Captive Customer 18129
167 Captive Product Pricing 6997
168 Carryover Effects 12874
169 Cash Rebate 22332
170 Catalog Marketing 26816
171 Category Extension 38506
172 Causal Marketing 5802
173 Causal Research 34855
174 Celebrity Advertising 7905
175 Celebrity Testimonial 12662
176 Channel Distribution 24727
177 Channel Length 23219
178 Channel Levels 61657
179 Channel Marketing 9385
180 Channel Value Proposition 11657
181 Channel-Based Pricing 12597
182 Classified Advertisement 9464
183 Click Only Companies 23019
184 Closing the Sale 16716
185 Cold Canvassing 11042
186 Cold Market 17300
187 Combination Branding 18402
188 Combination Store 13313
189 Commercial Risk 15894
190 Commoditization 8530
191 Communication Adaptation 28473
192 Communication Research 38657
193 Communications Planning 11387
194 Comparative Advertising 6076
195 Comparison Shopping 11410
196 Compensation Plan 22266
197 Competition-Oriented Pricing 12965
198 Competitive Advertising 13060
199 Competitive Analysis 12240
200 Competitive Behavior 18892
 
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