1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
201 Competitive Dynamics 54643
202 Competitive Markets 8624
203 Competitive Parity 19192
204 Competitive Position 27660
205 Competitive Position Tactics Chart 8520
206 Competitive Product 12389
207 Competitive Scope 37564
208 Competitive Strategy 108815
209 Competitive Structure 13466
210 Competitor 28146
211 Competitor Analysis 6848
212 Complementary Demand 21390
213 Complementary Product 17230
214 Complementary Product Pricing 17789
215 Complementary Services 24232
216 Complex Buying 27279
217 Components of Internal Analysis 18076
218 Computer Assisted Interviewing (CAI) 6307
219 Concentrated Industry 19060
220 Concentrated Marketing 11165
221 Concentrated Strategy 9783
222 Concentration Strategy 19940
223 Concept Development 30014
224 Concept Evaluation 13167
225 Concept Selling 16210
226 Concept Statement 10877
227 Concession Close 9170
228 Confirmatory Questions 8593
229 Consultative Selling 8993
230 Consumer Analysis 45491
231 Consumer Behaviour 22614
232 Consumer Buying Behaviour 43672
233 Consumer Knowledge 14983
234 Consumer Market 49872
235 Consumer Non-Durables 13995
236 Consumer Oriented Marketing 28889
237 Consumer Profiling 9983
238 Consumer Relations 16076
239 Consumer Research 23034
240 Consumerism 34696
241 Content Marketing 23232
242 Contest 8114
243 Continuous Advertising 14411
244 Contraction Defense 20827
245 Contractual VMS 23556
246 Contribution Pricing 19776
247 Convenience Goods 15881
248 Convenience Product 33016
249 Convenience Store 26076
250 Conventional Distribution 34269
251 Cooperative Advertising 14018
252 Cooperative Marketing 38541
253 Cooperative Strategies 17484
254 Copy Research 13594
255 Copy Testing 5884
256 Copy-Fitting 7870
257 Core Benefit Proposition 19699
258 Core Competence (Prahalad Hamel) 8556
259 Core Product 24359
260 Corporate Advertising 18597
261 Corporate Branding 6209
262 Corporate Hospitality 9624
263 Corporate Identity 11329
264 Corporate Umbrella 6991
265 Corrective Advertising 10728
266 Cost based Pricing 61218
267 Cost Leadership 8716
268 Cost Per Point 7202
269 Cost Per Rating Point (CPRP) 28464
270 Counter Advertising 7829
271 Counteroffensive Defense 23303
272 Countertrade International 7003
273 Countervailing Power 10045
274 Cover Position 10429
275 Creaming Pricing Strategy 8491
276 Creative Strategy 13353
277 Creatives 27765
278 Cross Border Strategic Alliance 14608
279 Cross Branding 12816
280 Cross Merchandising 7488
281 Cross Selling 7814
282 Cross Subsidization 7508
283 Cultural Dimensions Hofstede 9098
284 Cultural Empathy 7917
285 Cultural Environment 61731
286 Cultural Marketing 19167
287 Custom Marketing 9893
288 Customer 53141
289 Customer After Sales Service 6140
290 Customer Based Brand Equity (CBBE) Model 23931
291 Customer Database 31515
292 Customer Driven 8627
293 Customer Equity 22871
294 Customer Expectations 39676
295 Customer Incentives 6102
296 Customer Intimacy 14499
297 Customer Lifetime Value (CLV) 16977
298 Customer Loyalty 21551
299 Customer Loyalty Ladder 52804
300 Customer Mix 23978
 
Page 3 of 11