1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54738
202 Competitive Markets 8679
203 Competitive Parity 19281
204 Competitive Position 27735
205 Competitive Position Tactics Chart 8565
206 Competitive Product 12436
207 Competitive Scope 37663
208 Competitive Strategy 109023
209 Competitive Structure 13521
210 Competitor 28458
211 Competitor Analysis 6888
212 Complementary Demand 21497
213 Complementary Product 17344
214 Complementary Product Pricing 17877
215 Complementary Services 24366
216 Complex Buying 27405
217 Components of Internal Analysis 18160
218 Computer Assisted Interviewing (CAI) 6368
219 Concentrated Industry 19141
220 Concentrated Marketing 11229
221 Concentrated Strategy 9839
222 Concentration Strategy 20001
223 Concept Development 30127
224 Concept Evaluation 13239
225 Concept Selling 16267
226 Concept Statement 10928
227 Concession Close 9209
228 Confirmatory Questions 8629
229 Consultative Selling 9037
230 Consumer Analysis 45587
231 Consumer Behaviour 22743
232 Consumer Buying Behaviour 43910
233 Consumer Knowledge 15051
234 Consumer Market 50059
235 Consumer Non-Durables 14091
236 Consumer Oriented Marketing 29015
237 Consumer Profiling 10026
238 Consumer Relations 16189
239 Consumer Research 23123
240 Consumerism 34768
241 Content Marketing 23538
242 Contest 8203
243 Continuous Advertising 14483
244 Contraction Defense 20877
245 Contractual VMS 23646
246 Contribution Pricing 19872
247 Convenience Goods 15982
248 Convenience Product 33160
249 Convenience Store 26562
250 Conventional Distribution 34391
251 Cooperative Advertising 14080
252 Cooperative Marketing 38688
253 Cooperative Strategies 17559
254 Copy Research 13662
255 Copy Testing 5937
256 Copy-Fitting 7910
257 Core Benefit Proposition 19767
258 Core Competence (Prahalad Hamel) 8665
259 Core Product 24461
260 Corporate Advertising 18682
261 Corporate Branding 6267
262 Corporate Hospitality 9691
263 Corporate Identity 11413
264 Corporate Umbrella 7046
265 Corrective Advertising 10789
266 Cost based Pricing 61365
267 Cost Leadership 8782
268 Cost Per Point 7269
269 Cost Per Rating Point (CPRP) 28618
270 Counter Advertising 7880
271 Counteroffensive Defense 23364
272 Countertrade International 7049
273 Countervailing Power 10091
274 Cover Position 10505
275 Creaming Pricing Strategy 8563
276 Creative Strategy 13419
277 Creatives 27847
278 Cross Border Strategic Alliance 14653
279 Cross Branding 12878
280 Cross Merchandising 7554
281 Cross Selling 7920
282 Cross Subsidization 7552
283 Cultural Dimensions Hofstede 9167
284 Cultural Empathy 7959
285 Cultural Environment 62015
286 Cultural Marketing 19258
287 Custom Marketing 9969
288 Customer 53556
289 Customer After Sales Service 6177
290 Customer Based Brand Equity (CBBE) Model 24279
291 Customer Database 31627
292 Customer Driven 8671
293 Customer Equity 22947
294 Customer Expectations 39766
295 Customer Incentives 6143
296 Customer Intimacy 14556
297 Customer Lifetime Value (CLV) 17202
298 Customer Loyalty 21685
299 Customer Loyalty Ladder 52931
300 Customer Mix 24054
 
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