1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
201 Competitive Dynamics 54934
202 Competitive Markets 8797
203 Competitive Parity 19484
204 Competitive Position 27877
205 Competitive Position Tactics Chart 8659
206 Competitive Product 12550
207 Competitive Scope 37843
208 Competitive Strategy 109506
209 Competitive Structure 13642
210 Competitor 28837
211 Competitor Analysis 6988
212 Complementary Demand 21722
213 Complementary Product 17501
214 Complementary Product Pricing 17981
215 Complementary Services 24651
216 Complex Buying 27634
217 Components of Internal Analysis 18273
218 Computer Assisted Interviewing (CAI) 6451
219 Concentrated Industry 19247
220 Concentrated Marketing 11338
221 Concentrated Strategy 9954
222 Concentration Strategy 20130
223 Concept Development 30282
224 Concept Evaluation 13386
225 Concept Selling 16376
226 Concept Statement 11023
227 Concession Close 9306
228 Confirmatory Questions 8719
229 Consultative Selling 9142
230 Consumer Analysis 45765
231 Consumer Behaviour 22988
232 Consumer Buying Behaviour 44525
233 Consumer Knowledge 15197
234 Consumer Market 50378
235 Consumer Non-Durables 14219
236 Consumer Oriented Marketing 29239
237 Consumer Profiling 10124
238 Consumer Relations 16351
239 Consumer Research 23254
240 Consumerism 34898
241 Content Marketing 24081
242 Contest 8347
243 Continuous Advertising 14610
244 Contraction Defense 21005
245 Contractual VMS 23809
246 Contribution Pricing 20057
247 Convenience Goods 16155
248 Convenience Product 33443
249 Convenience Store 27581
250 Conventional Distribution 34579
251 Cooperative Advertising 14220
252 Cooperative Marketing 38929
253 Cooperative Strategies 17706
254 Copy Research 13766
255 Copy Testing 6023
256 Copy-Fitting 7991
257 Core Benefit Proposition 19895
258 Core Competence (Prahalad Hamel) 8861
259 Core Product 24682
260 Corporate Advertising 18804
261 Corporate Branding 6368
262 Corporate Hospitality 9828
263 Corporate Identity 11534
264 Corporate Umbrella 7153
265 Corrective Advertising 10909
266 Cost based Pricing 61610
267 Cost Leadership 8870
268 Cost Per Point 7379
269 Cost Per Rating Point (CPRP) 28943
270 Counter Advertising 7974
271 Counteroffensive Defense 23485
272 Countertrade International 7152
273 Countervailing Power 10201
274 Cover Position 10682
275 Creaming Pricing Strategy 8703
276 Creative Strategy 13555
277 Creatives 28051
278 Cross Border Strategic Alliance 14743
279 Cross Branding 12994
280 Cross Merchandising 7673
281 Cross Selling 8024
282 Cross Subsidization 7640
283 Cultural Dimensions Hofstede 9319
284 Cultural Empathy 8035
285 Cultural Environment 62547
286 Cultural Marketing 19404
287 Custom Marketing 10136
288 Customer 54375
289 Customer After Sales Service 6265
290 Customer Based Brand Equity (CBBE) Model 24991
291 Customer Database 31871
292 Customer Driven 8759
293 Customer Equity 23051
294 Customer Expectations 39988
295 Customer Incentives 6220
296 Customer Intimacy 14670
297 Customer Lifetime Value (CLV) 17706
298 Customer Loyalty 21942
299 Customer Loyalty Ladder 53240
300 Customer Mix 24215
 
Page 3 of 11