1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 55106
202 Competitive Markets 8893
203 Competitive Parity 19669
204 Competitive Position 28022
205 Competitive Position Tactics Chart 8730
206 Competitive Product 12643
207 Competitive Scope 38073
208 Competitive Strategy 109876
209 Competitive Structure 13767
210 Competitor 29171
211 Competitor Analysis 7070
212 Complementary Demand 21940
213 Complementary Product 17621
214 Complementary Product Pricing 18116
215 Complementary Services 24928
216 Complex Buying 27897
217 Components of Internal Analysis 18402
218 Computer Assisted Interviewing (CAI) 6540
219 Concentrated Industry 19362
220 Concentrated Marketing 11449
221 Concentrated Strategy 10070
222 Concentration Strategy 20243
223 Concept Development 30435
224 Concept Evaluation 13545
225 Concept Selling 16478
226 Concept Statement 11157
227 Concession Close 9404
228 Confirmatory Questions 8865
229 Consultative Selling 9308
230 Consumer Analysis 45939
231 Consumer Behaviour 23340
232 Consumer Buying Behaviour 44995
233 Consumer Knowledge 15338
234 Consumer Market 50771
235 Consumer Non-Durables 14354
236 Consumer Oriented Marketing 29433
237 Consumer Profiling 10280
238 Consumer Relations 16523
239 Consumer Research 23384
240 Consumerism 35053
241 Content Marketing 24711
242 Contest 8474
243 Continuous Advertising 14815
244 Contraction Defense 21119
245 Contractual VMS 23988
246 Contribution Pricing 20274
247 Convenience Goods 16376
248 Convenience Product 33765
249 Convenience Store 28228
250 Conventional Distribution 34736
251 Cooperative Advertising 14416
252 Cooperative Marketing 39187
253 Cooperative Strategies 17846
254 Copy Research 13888
255 Copy Testing 6116
256 Copy-Fitting 8090
257 Core Benefit Proposition 20046
258 Core Competence (Prahalad Hamel) 9026
259 Core Product 24895
260 Corporate Advertising 18916
261 Corporate Branding 6473
262 Corporate Hospitality 9949
263 Corporate Identity 11648
264 Corporate Umbrella 7251
265 Corrective Advertising 11078
266 Cost based Pricing 61823
267 Cost Leadership 8962
268 Cost Per Point 7475
269 Cost Per Rating Point (CPRP) 29275
270 Counter Advertising 8133
271 Counteroffensive Defense 23589
272 Countertrade International 7245
273 Countervailing Power 10300
274 Cover Position 10831
275 Creaming Pricing Strategy 8839
276 Creative Strategy 13753
277 Creatives 28234
278 Cross Border Strategic Alliance 14836
279 Cross Branding 13109
280 Cross Merchandising 7793
281 Cross Selling 8136
282 Cross Subsidization 7721
283 Cultural Dimensions Hofstede 9436
284 Cultural Empathy 8098
285 Cultural Environment 63001
286 Cultural Marketing 19536
287 Custom Marketing 10250
288 Customer 55185
289 Customer After Sales Service 6348
290 Customer Based Brand Equity (CBBE) Model 25641
291 Customer Database 32008
292 Customer Driven 8906
293 Customer Equity 23155
294 Customer Expectations 40172
295 Customer Incentives 6293
296 Customer Intimacy 14772
297 Customer Lifetime Value (CLV) 18178
298 Customer Loyalty 22069
299 Customer Loyalty Ladder 53456
300 Customer Mix 24395
 
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