1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54528
202 Competitive Markets 8550
203 Competitive Parity 19097
204 Competitive Position 27585
205 Competitive Position Tactics Chart 8470
206 Competitive Product 12331
207 Competitive Scope 37448
208 Competitive Strategy 108591
209 Competitive Structure 13398
210 Competitor 27753
211 Competitor Analysis 6797
212 Complementary Demand 21246
213 Complementary Product 17142
214 Complementary Product Pricing 17712
215 Complementary Services 24103
216 Complex Buying 27115
217 Components of Internal Analysis 17996
218 Computer Assisted Interviewing (CAI) 6255
219 Concentrated Industry 18996
220 Concentrated Marketing 11081
221 Concentrated Strategy 9717
222 Concentration Strategy 19858
223 Concept Development 29912
224 Concept Evaluation 13090
225 Concept Selling 16155
226 Concept Statement 10820
227 Concession Close 9139
228 Confirmatory Questions 8546
229 Consultative Selling 8945
230 Consumer Analysis 45379
231 Consumer Behaviour 22484
232 Consumer Buying Behaviour 43358
233 Consumer Knowledge 14906
234 Consumer Market 49661
235 Consumer Non-Durables 13912
236 Consumer Oriented Marketing 28766
237 Consumer Profiling 9940
238 Consumer Relations 15987
239 Consumer Research 22929
240 Consumerism 34628
241 Content Marketing 22804
242 Contest 8011
243 Continuous Advertising 14323
244 Contraction Defense 20757
245 Contractual VMS 23462
246 Contribution Pricing 19671
247 Convenience Goods 15762
248 Convenience Product 32887
249 Convenience Store 25487
250 Conventional Distribution 34136
251 Cooperative Advertising 13950
252 Cooperative Marketing 38394
253 Cooperative Strategies 17383
254 Copy Research 13538
255 Copy Testing 5814
256 Copy-Fitting 7826
257 Core Benefit Proposition 19615
258 Core Competence (Prahalad Hamel) 8464
259 Core Product 24250
260 Corporate Advertising 18511
261 Corporate Branding 6153
262 Corporate Hospitality 9541
263 Corporate Identity 11213
264 Corporate Umbrella 6920
265 Corrective Advertising 10671
266 Cost based Pricing 61070
267 Cost Leadership 8653
268 Cost Per Point 7143
269 Cost Per Rating Point (CPRP) 28218
270 Counter Advertising 7767
271 Counteroffensive Defense 23231
272 Countertrade International 6954
273 Countervailing Power 10004
274 Cover Position 10327
275 Creaming Pricing Strategy 8408
276 Creative Strategy 13267
277 Creatives 27662
278 Cross Border Strategic Alliance 14550
279 Cross Branding 12729
280 Cross Merchandising 7408
281 Cross Selling 7743
282 Cross Subsidization 7454
283 Cultural Dimensions Hofstede 9027
284 Cultural Empathy 7879
285 Cultural Environment 61347
286 Cultural Marketing 19067
287 Custom Marketing 9822
288 Customer 52633
289 Customer After Sales Service 6094
290 Customer Based Brand Equity (CBBE) Model 23564
291 Customer Database 31413
292 Customer Driven 8576
293 Customer Equity 22790
294 Customer Expectations 39588
295 Customer Incentives 6062
296 Customer Intimacy 14454
297 Customer Lifetime Value (CLV) 16734
298 Customer Loyalty 21437
299 Customer Loyalty Ladder 52681
300 Customer Mix 23866
 
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