1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54851
202 Competitive Markets 8748
203 Competitive Parity 19392
204 Competitive Position 27816
205 Competitive Position Tactics Chart 8624
206 Competitive Product 12500
207 Competitive Scope 37760
208 Competitive Strategy 109333
209 Competitive Structure 13586
210 Competitor 28662
211 Competitor Analysis 6941
212 Complementary Demand 21620
213 Complementary Product 17439
214 Complementary Product Pricing 17934
215 Complementary Services 24523
216 Complex Buying 27535
217 Components of Internal Analysis 18215
218 Computer Assisted Interviewing (CAI) 6417
219 Concentrated Industry 19197
220 Concentrated Marketing 11291
221 Concentrated Strategy 9904
222 Concentration Strategy 20080
223 Concept Development 30209
224 Concept Evaluation 13321
225 Concept Selling 16326
226 Concept Statement 10983
227 Concession Close 9256
228 Confirmatory Questions 8677
229 Consultative Selling 9100
230 Consumer Analysis 45690
231 Consumer Behaviour 22873
232 Consumer Buying Behaviour 44276
233 Consumer Knowledge 15137
234 Consumer Market 50235
235 Consumer Non-Durables 14170
236 Consumer Oriented Marketing 29143
237 Consumer Profiling 10077
238 Consumer Relations 16284
239 Consumer Research 23197
240 Consumerism 34841
241 Content Marketing 23854
242 Contest 8290
243 Continuous Advertising 14560
244 Contraction Defense 20947
245 Contractual VMS 23746
246 Contribution Pricing 19944
247 Convenience Goods 16079
248 Convenience Product 33316
249 Convenience Store 27187
250 Conventional Distribution 34480
251 Cooperative Advertising 14150
252 Cooperative Marketing 38812
253 Cooperative Strategies 17647
254 Copy Research 13719
255 Copy Testing 5986
256 Copy-Fitting 7958
257 Core Benefit Proposition 19844
258 Core Competence (Prahalad Hamel) 8771
259 Core Product 24586
260 Corporate Advertising 18743
261 Corporate Branding 6323
262 Corporate Hospitality 9773
263 Corporate Identity 11484
264 Corporate Umbrella 7106
265 Corrective Advertising 10856
266 Cost based Pricing 61499
267 Cost Leadership 8833
268 Cost Per Point 7330
269 Cost Per Rating Point (CPRP) 28799
270 Counter Advertising 7937
271 Counteroffensive Defense 23434
272 Countertrade International 7106
273 Countervailing Power 10155
274 Cover Position 10585
275 Creaming Pricing Strategy 8644
276 Creative Strategy 13494
277 Creatives 27961
278 Cross Border Strategic Alliance 14709
279 Cross Branding 12949
280 Cross Merchandising 7626
281 Cross Selling 7981
282 Cross Subsidization 7598
283 Cultural Dimensions Hofstede 9233
284 Cultural Empathy 8004
285 Cultural Environment 62325
286 Cultural Marketing 19355
287 Custom Marketing 10073
288 Customer 54038
289 Customer After Sales Service 6228
290 Customer Based Brand Equity (CBBE) Model 24697
291 Customer Database 31789
292 Customer Driven 8721
293 Customer Equity 23010
294 Customer Expectations 39895
295 Customer Incentives 6185
296 Customer Intimacy 14622
297 Customer Lifetime Value (CLV) 17501
298 Customer Loyalty 21848
299 Customer Loyalty Ladder 53118
300 Customer Mix 24158
 
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