1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54763
202 Competitive Markets 8693
203 Competitive Parity 19313
204 Competitive Position 27753
205 Competitive Position Tactics Chart 8578
206 Competitive Product 12449
207 Competitive Scope 37684
208 Competitive Strategy 109081
209 Competitive Structure 13533
210 Competitor 28500
211 Competitor Analysis 6900
212 Complementary Demand 21518
213 Complementary Product 17363
214 Complementary Product Pricing 17891
215 Complementary Services 24405
216 Complex Buying 27433
217 Components of Internal Analysis 18168
218 Computer Assisted Interviewing (CAI) 6376
219 Concentrated Industry 19151
220 Concentrated Marketing 11241
221 Concentrated Strategy 9859
222 Concentration Strategy 20017
223 Concept Development 30143
224 Concept Evaluation 13252
225 Concept Selling 16277
226 Concept Statement 10943
227 Concession Close 9217
228 Confirmatory Questions 8634
229 Consultative Selling 9047
230 Consumer Analysis 45601
231 Consumer Behaviour 22775
232 Consumer Buying Behaviour 43971
233 Consumer Knowledge 15069
234 Consumer Market 50085
235 Consumer Non-Durables 14099
236 Consumer Oriented Marketing 29051
237 Consumer Profiling 10037
238 Consumer Relations 16207
239 Consumer Research 23133
240 Consumerism 34781
241 Content Marketing 23598
242 Contest 8217
243 Continuous Advertising 14497
244 Contraction Defense 20894
245 Contractual VMS 23669
246 Contribution Pricing 19886
247 Convenience Goods 15994
248 Convenience Product 33191
249 Convenience Store 26668
250 Conventional Distribution 34419
251 Cooperative Advertising 14094
252 Cooperative Marketing 38716
253 Cooperative Strategies 17579
254 Copy Research 13675
255 Copy Testing 5945
256 Copy-Fitting 7920
257 Core Benefit Proposition 19778
258 Core Competence (Prahalad Hamel) 8687
259 Core Product 24477
260 Corporate Advertising 18700
261 Corporate Branding 6275
262 Corporate Hospitality 9706
263 Corporate Identity 11432
264 Corporate Umbrella 7059
265 Corrective Advertising 10806
266 Cost based Pricing 61389
267 Cost Leadership 8795
268 Cost Per Point 7285
269 Cost Per Rating Point (CPRP) 28653
270 Counter Advertising 7887
271 Counteroffensive Defense 23379
272 Countertrade International 7067
273 Countervailing Power 10102
274 Cover Position 10523
275 Creaming Pricing Strategy 8582
276 Creative Strategy 13434
277 Creatives 27871
278 Cross Border Strategic Alliance 14662
279 Cross Branding 12893
280 Cross Merchandising 7566
281 Cross Selling 7934
282 Cross Subsidization 7563
283 Cultural Dimensions Hofstede 9180
284 Cultural Empathy 7968
285 Cultural Environment 62085
286 Cultural Marketing 19279
287 Custom Marketing 9995
288 Customer 53650
289 Customer After Sales Service 6188
290 Customer Based Brand Equity (CBBE) Model 24359
291 Customer Database 31649
292 Customer Driven 8682
293 Customer Equity 22957
294 Customer Expectations 39792
295 Customer Incentives 6150
296 Customer Intimacy 14567
297 Customer Lifetime Value (CLV) 17252
298 Customer Loyalty 21710
299 Customer Loyalty Ladder 52967
300 Customer Mix 24074
 
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