1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54800
202 Competitive Markets 8718
203 Competitive Parity 19351
204 Competitive Position 27782
205 Competitive Position Tactics Chart 8596
206 Competitive Product 12477
207 Competitive Scope 37715
208 Competitive Strategy 109201
209 Competitive Structure 13555
210 Competitor 28570
211 Competitor Analysis 6925
212 Complementary Demand 21560
213 Complementary Product 17401
214 Complementary Product Pricing 17911
215 Complementary Services 24453
216 Complex Buying 27479
217 Components of Internal Analysis 18186
218 Computer Assisted Interviewing (CAI) 6393
219 Concentrated Industry 19170
220 Concentrated Marketing 11265
221 Concentrated Strategy 9881
222 Concentration Strategy 20050
223 Concept Development 30175
224 Concept Evaluation 13282
225 Concept Selling 16297
226 Concept Statement 10959
227 Concession Close 9231
228 Confirmatory Questions 8650
229 Consultative Selling 9063
230 Consumer Analysis 45641
231 Consumer Behaviour 22814
232 Consumer Buying Behaviour 44109
233 Consumer Knowledge 15099
234 Consumer Market 50146
235 Consumer Non-Durables 14125
236 Consumer Oriented Marketing 29094
237 Consumer Profiling 10053
238 Consumer Relations 16246
239 Consumer Research 23168
240 Consumerism 34813
241 Content Marketing 23713
242 Contest 8242
243 Continuous Advertising 14529
244 Contraction Defense 20908
245 Contractual VMS 23702
246 Contribution Pricing 19907
247 Convenience Goods 16033
248 Convenience Product 33250
249 Convenience Store 26882
250 Conventional Distribution 34439
251 Cooperative Advertising 14118
252 Cooperative Marketing 38764
253 Cooperative Strategies 17610
254 Copy Research 13695
255 Copy Testing 5962
256 Copy-Fitting 7937
257 Core Benefit Proposition 19811
258 Core Competence (Prahalad Hamel) 8720
259 Core Product 24528
260 Corporate Advertising 18719
261 Corporate Branding 6297
262 Corporate Hospitality 9741
263 Corporate Identity 11457
264 Corporate Umbrella 7081
265 Corrective Advertising 10830
266 Cost based Pricing 61438
267 Cost Leadership 8816
268 Cost Per Point 7306
269 Cost Per Rating Point (CPRP) 28712
270 Counter Advertising 7907
271 Counteroffensive Defense 23400
272 Countertrade International 7088
273 Countervailing Power 10123
274 Cover Position 10549
275 Creaming Pricing Strategy 8611
276 Creative Strategy 13464
277 Creatives 27913
278 Cross Border Strategic Alliance 14682
279 Cross Branding 12916
280 Cross Merchandising 7594
281 Cross Selling 7955
282 Cross Subsidization 7583
283 Cultural Dimensions Hofstede 9197
284 Cultural Empathy 7983
285 Cultural Environment 62191
286 Cultural Marketing 19316
287 Custom Marketing 10038
288 Customer 53837
289 Customer After Sales Service 6208
290 Customer Based Brand Equity (CBBE) Model 24509
291 Customer Database 31723
292 Customer Driven 8703
293 Customer Equity 22977
294 Customer Expectations 39845
295 Customer Incentives 6166
296 Customer Intimacy 14594
297 Customer Lifetime Value (CLV) 17372
298 Customer Loyalty 21778
299 Customer Loyalty Ladder 53057
300 Customer Mix 24111
 
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