1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
201 Competitive Dynamics 54487
202 Competitive Markets 8532
203 Competitive Parity 19058
204 Competitive Position 27554
205 Competitive Position Tactics Chart 8450
206 Competitive Product 12315
207 Competitive Scope 37405
208 Competitive Strategy 108515
209 Competitive Structure 13375
210 Competitor 27586
211 Competitor Analysis 6784
212 Complementary Demand 21187
213 Complementary Product 17114
214 Complementary Product Pricing 17686
215 Complementary Services 24046
216 Complex Buying 27049
217 Components of Internal Analysis 17970
218 Computer Assisted Interviewing (CAI) 6234
219 Concentrated Industry 18963
220 Concentrated Marketing 11045
221 Concentrated Strategy 9696
222 Concentration Strategy 19832
223 Concept Development 29884
224 Concept Evaluation 13059
225 Concept Selling 16137
226 Concept Statement 10806
227 Concession Close 9122
228 Confirmatory Questions 8521
229 Consultative Selling 8925
230 Consumer Analysis 45333
231 Consumer Behaviour 22423
232 Consumer Buying Behaviour 43251
233 Consumer Knowledge 14886
234 Consumer Market 49577
235 Consumer Non-Durables 13890
236 Consumer Oriented Marketing 28726
237 Consumer Profiling 9921
238 Consumer Relations 15954
239 Consumer Research 22903
240 Consumerism 34603
241 Content Marketing 22651
242 Contest 7982
243 Continuous Advertising 14290
244 Contraction Defense 20722
245 Contractual VMS 23423
246 Contribution Pricing 19621
247 Convenience Goods 15716
248 Convenience Product 32841
249 Convenience Store 25236
250 Conventional Distribution 34083
251 Cooperative Advertising 13917
252 Cooperative Marketing 38341
253 Cooperative Strategies 17348
254 Copy Research 13510
255 Copy Testing 5792
256 Copy-Fitting 7805
257 Core Benefit Proposition 19584
258 Core Competence (Prahalad Hamel) 8422
259 Core Product 24216
260 Corporate Advertising 18485
261 Corporate Branding 6133
262 Corporate Hospitality 9518
263 Corporate Identity 11172
264 Corporate Umbrella 6890
265 Corrective Advertising 10641
266 Cost based Pricing 61021
267 Cost Leadership 8634
268 Cost Per Point 7120
269 Cost Per Rating Point (CPRP) 28129
270 Counter Advertising 7740
271 Counteroffensive Defense 23206
272 Countertrade International 6928
273 Countervailing Power 9976
274 Cover Position 10289
275 Creaming Pricing Strategy 8387
276 Creative Strategy 13235
277 Creatives 27626
278 Cross Border Strategic Alliance 14529
279 Cross Branding 12710
280 Cross Merchandising 7385
281 Cross Selling 7725
282 Cross Subsidization 7430
283 Cultural Dimensions Hofstede 9008
284 Cultural Empathy 7862
285 Cultural Environment 61215
286 Cultural Marketing 19024
287 Custom Marketing 9799
288 Customer 52447
289 Customer After Sales Service 6067
290 Customer Based Brand Equity (CBBE) Model 23416
291 Customer Database 31371
292 Customer Driven 8560
293 Customer Equity 22763
294 Customer Expectations 39551
295 Customer Incentives 6049
296 Customer Intimacy 14430
297 Customer Lifetime Value (CLV) 16652
298 Customer Loyalty 21391
299 Customer Loyalty Ladder 52624
300 Customer Mix 23824
 
Page 3 of 11