1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 53523
202 Competitive Markets 8044
203 Competitive Parity 18322
204 Competitive Position 26923
205 Competitive Position Tactics Chart 8152
206 Competitive Product 11858
207 Competitive Scope 36617
208 Competitive Strategy 106778
209 Competitive Structure 12912
210 Competitor 24118
211 Competitor Analysis 6433
212 Complementary Demand 20223
213 Complementary Product 16528
214 Complementary Product Pricing 17030
215 Complementary Services 22927
216 Complex Buying 25938
217 Components of Internal Analysis 17465
218 Computer Assisted Interviewing (CAI) 5844
219 Concentrated Industry 18536
220 Concentrated Marketing 10591
221 Concentrated Strategy 9290
222 Concentration Strategy 19396
223 Concept Development 29167
224 Concept Evaluation 12467
225 Concept Selling 15661
226 Concept Statement 10455
227 Concession Close 8861
228 Confirmatory Questions 8196
229 Consultative Selling 8547
230 Consumer Analysis 44644
231 Consumer Behaviour 21148
232 Consumer Buying Behaviour 40897
233 Consumer Knowledge 14321
234 Consumer Market 48211
235 Consumer Non-Durables 13423
236 Consumer Oriented Marketing 27934
237 Consumer Profiling 9561
238 Consumer Relations 15332
239 Consumer Research 22409
240 Consumerism 34103
241 Content Marketing 19732
242 Contest 7422
243 Continuous Advertising 13790
244 Contraction Defense 20251
245 Contractual VMS 22811
246 Contribution Pricing 18533
247 Convenience Goods 15009
248 Convenience Product 31937
249 Convenience Store 22435
250 Conventional Distribution 33286
251 Cooperative Advertising 13417
252 Cooperative Marketing 37291
253 Cooperative Strategies 16698
254 Copy Research 13003
255 Copy Testing 5451
256 Copy-Fitting 7477
257 Core Benefit Proposition 19068
258 Core Competence (Prahalad Hamel) 7733
259 Core Product 23459
260 Corporate Advertising 17994
261 Corporate Branding 5692
262 Corporate Hospitality 9020
263 Corporate Identity 10631
264 Corporate Umbrella 6460
265 Corrective Advertising 10126
266 Cost based Pricing 60173
267 Cost Leadership 8302
268 Cost Per Point 6748
269 Cost Per Rating Point (CPRP) 26711
270 Counter Advertising 7418
271 Counteroffensive Defense 22743
272 Countertrade International 6574
273 Countervailing Power 9541
274 Cover Position 9728
275 Creaming Pricing Strategy 7964
276 Creative Strategy 12703
277 Creatives 26953
278 Cross Border Strategic Alliance 14216
279 Cross Branding 12196
280 Cross Merchandising 6997
281 Cross Selling 7310
282 Cross Subsidization 7149
283 Cultural Dimensions Hofstede 8601
284 Cultural Empathy 7563
285 Cultural Environment 58934
286 Cultural Marketing 18411
287 Custom Marketing 9407
288 Customer 48735
289 Customer After Sales Service 5720
290 Customer Based Brand Equity (CBBE) Model 20879
291 Customer Database 30547
292 Customer Driven 8168
293 Customer Equity 22284
294 Customer Expectations 38909
295 Customer Incentives 5771
296 Customer Intimacy 14010
297 Customer Lifetime Value (CLV) 14953
298 Customer Loyalty 20654
299 Customer Loyalty Ladder 51742
300 Customer Mix 23141
 
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