1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54579
202 Competitive Markets 8582
203 Competitive Parity 19134
204 Competitive Position 27602
205 Competitive Position Tactics Chart 8489
206 Competitive Product 12358
207 Competitive Scope 37494
208 Competitive Strategy 108665
209 Competitive Structure 13430
210 Competitor 27889
211 Competitor Analysis 6820
212 Complementary Demand 21298
213 Complementary Product 17181
214 Complementary Product Pricing 17748
215 Complementary Services 24153
216 Complex Buying 27182
217 Components of Internal Analysis 18029
218 Computer Assisted Interviewing (CAI) 6280
219 Concentrated Industry 19026
220 Concentrated Marketing 11120
221 Concentrated Strategy 9745
222 Concentration Strategy 19898
223 Concept Development 29955
224 Concept Evaluation 13124
225 Concept Selling 16182
226 Concept Statement 10845
227 Concession Close 9149
228 Confirmatory Questions 8565
229 Consultative Selling 8968
230 Consumer Analysis 45424
231 Consumer Behaviour 22525
232 Consumer Buying Behaviour 43464
233 Consumer Knowledge 14937
234 Consumer Market 49740
235 Consumer Non-Durables 13941
236 Consumer Oriented Marketing 28812
237 Consumer Profiling 9960
238 Consumer Relations 16020
239 Consumer Research 22958
240 Consumerism 34652
241 Content Marketing 22971
242 Contest 8047
243 Continuous Advertising 14368
244 Contraction Defense 20792
245 Contractual VMS 23494
246 Contribution Pricing 19717
247 Convenience Goods 15807
248 Convenience Product 32939
249 Convenience Store 25723
250 Conventional Distribution 34193
251 Cooperative Advertising 13978
252 Cooperative Marketing 38447
253 Cooperative Strategies 17425
254 Copy Research 13558
255 Copy Testing 5847
256 Copy-Fitting 7845
257 Core Benefit Proposition 19646
258 Core Competence (Prahalad Hamel) 8497
259 Core Product 24291
260 Corporate Advertising 18546
261 Corporate Branding 6180
262 Corporate Hospitality 9573
263 Corporate Identity 11254
264 Corporate Umbrella 6950
265 Corrective Advertising 10692
266 Cost based Pricing 61133
267 Cost Leadership 8679
268 Cost Per Point 7171
269 Cost Per Rating Point (CPRP) 28326
270 Counter Advertising 7788
271 Counteroffensive Defense 23261
272 Countertrade International 6976
273 Countervailing Power 10022
274 Cover Position 10368
275 Creaming Pricing Strategy 8457
276 Creative Strategy 13298
277 Creatives 27705
278 Cross Border Strategic Alliance 14577
279 Cross Branding 12774
280 Cross Merchandising 7450
281 Cross Selling 7774
282 Cross Subsidization 7484
283 Cultural Dimensions Hofstede 9059
284 Cultural Empathy 7894
285 Cultural Environment 61499
286 Cultural Marketing 19106
287 Custom Marketing 9853
288 Customer 52825
289 Customer After Sales Service 6115
290 Customer Based Brand Equity (CBBE) Model 23695
291 Customer Database 31453
292 Customer Driven 8596
293 Customer Equity 22825
294 Customer Expectations 39620
295 Customer Incentives 6081
296 Customer Intimacy 14469
297 Customer Lifetime Value (CLV) 16835
298 Customer Loyalty 21494
299 Customer Loyalty Ladder 52724
300 Customer Mix 23914
 
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