1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
201 Competitive Dynamics 55084
202 Competitive Markets 8884
203 Competitive Parity 19647
204 Competitive Position 28007
205 Competitive Position Tactics Chart 8724
206 Competitive Product 12631
207 Competitive Scope 38049
208 Competitive Strategy 109842
209 Competitive Structure 13755
210 Competitor 29142
211 Competitor Analysis 7066
212 Complementary Demand 21923
213 Complementary Product 17608
214 Complementary Product Pricing 18108
215 Complementary Services 24899
216 Complex Buying 27878
217 Components of Internal Analysis 18392
218 Computer Assisted Interviewing (CAI) 6532
219 Concentrated Industry 19352
220 Concentrated Marketing 11436
221 Concentrated Strategy 10057
222 Concentration Strategy 20230
223 Concept Development 30418
224 Concept Evaluation 13533
225 Concept Selling 16467
226 Concept Statement 11144
227 Concession Close 9394
228 Confirmatory Questions 8822
229 Consultative Selling 9262
230 Consumer Analysis 45922
231 Consumer Behaviour 23284
232 Consumer Buying Behaviour 44936
233 Consumer Knowledge 15326
234 Consumer Market 50735
235 Consumer Non-Durables 14345
236 Consumer Oriented Marketing 29419
237 Consumer Profiling 10231
238 Consumer Relations 16504
239 Consumer Research 23375
240 Consumerism 35035
241 Content Marketing 24665
242 Contest 8468
243 Continuous Advertising 14766
244 Contraction Defense 21108
245 Contractual VMS 23938
246 Contribution Pricing 20248
247 Convenience Goods 16354
248 Convenience Product 33736
249 Convenience Store 28157
250 Conventional Distribution 34722
251 Cooperative Advertising 14403
252 Cooperative Marketing 39131
253 Cooperative Strategies 17833
254 Copy Research 13875
255 Copy Testing 6108
256 Copy-Fitting 8083
257 Core Benefit Proposition 20031
258 Core Competence (Prahalad Hamel) 9010
259 Core Product 24873
260 Corporate Advertising 18902
261 Corporate Branding 6463
262 Corporate Hospitality 9935
263 Corporate Identity 11634
264 Corporate Umbrella 7244
265 Corrective Advertising 11033
266 Cost based Pricing 61800
267 Cost Leadership 8955
268 Cost Per Point 7466
269 Cost Per Rating Point (CPRP) 29234
270 Counter Advertising 8087
271 Counteroffensive Defense 23581
272 Countertrade International 7237
273 Countervailing Power 10290
274 Cover Position 10817
275 Creaming Pricing Strategy 8827
276 Creative Strategy 13705
277 Creatives 28219
278 Cross Border Strategic Alliance 14832
279 Cross Branding 13098
280 Cross Merchandising 7782
281 Cross Selling 8119
282 Cross Subsidization 7711
283 Cultural Dimensions Hofstede 9423
284 Cultural Empathy 8093
285 Cultural Environment 62963
286 Cultural Marketing 19527
287 Custom Marketing 10243
288 Customer 55110
289 Customer After Sales Service 6339
290 Customer Based Brand Equity (CBBE) Model 25563
291 Customer Database 31990
292 Customer Driven 8857
293 Customer Equity 23146
294 Customer Expectations 40159
295 Customer Incentives 6285
296 Customer Intimacy 14765
297 Customer Lifetime Value (CLV) 18133
298 Customer Loyalty 22052
299 Customer Loyalty Ladder 53432
300 Customer Mix 24370
 
Page 3 of 11