1. Concepts

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Markets 7152
202 Competitive Parity 15639
203 Competitive Position 24965
204 Competitive Position Tactics Chart 7375
205 Competitive Product 10704
206 Competitive Scope 33450
207 Competitive Strategy 100589
208 Competitive Structure 11160
209 Competitor 19266
210 Competitor Analysis 5654
211 Complementary Demand 17596
212 Complementary Product 14845
213 Complementary Product Pricing 14937
214 Complementary Services 18434
215 Complex Buying 22694
216 Components of Internal Analysis 16133
217 Computer Assisted Interviewing (CAI) 4567
218 Concentrated Industry 16975
219 Concentrated Marketing 9640
220 Concentrated Strategy 8530
221 Concentration Strategy 18152
222 Concept Development 27466
223 Concept Evaluation 10252
224 Concept Selling 14583
225 Concept Statement 9581
226 Concession Close 7941
227 Confirmatory Questions 7079
228 Consultative Selling 7779
229 Consumer Analysis 41990
230 Consumer Behaviour 17773
231 Consumer Buying Behaviour 33623
232 Consumer Knowledge 13032
233 Consumer Market 43084
234 Consumer Non-Durables 12383
235 Consumer Oriented Marketing 24880
236 Consumer Profiling 8822
237 Consumer Relations 13383
238 Consumer Research 21005
239 Consumerism 32549
240 Content Marketing 12857
241 Contest 6037
242 Continuous Advertising 12294
243 Contraction Defense 18623
244 Contractual VMS 21086
245 Contribution Pricing 15974
246 Convenience Goods 12923
247 Convenience Product 30182
248 Convenience Store 19367
249 Conventional Distribution 30294
250 Cooperative Advertising 12000
251 Cooperative Marketing 32447
252 Cooperative Strategies 14505
253 Copy Research 11393
254 Copy Testing 4781
255 Copy-Fitting 6503
256 Core Benefit Proposition 17838
257 Core Competence (Prahalad Hamel) 6455
258 Core Product 21464
259 Corporate Advertising 16399
260 Corporate Branding 4723
261 Corporate Hospitality 7600
262 Corporate Identity 9484
263 Corporate Umbrella 5475
264 Corrective Advertising 8913
265 Cost based Pricing 57385
266 Cost Leadership 7345
267 Cost Per Point 5753
268 Cost Per Rating Point (CPRP) 22934
269 Counter Advertising 6250
270 Counteroffensive Defense 20944
271 Countertrade International 5787
272 Countervailing Power 8328
273 Cover Position 8264
274 Creaming Pricing Strategy 6689
275 Creative Strategy 11638
276 Creatives 24414
277 Cross Border Strategic Alliance 13316
278 Cross Branding 10798
279 Cross Merchandising 5929
280 Cross Selling 6313
281 Cross Subsidization 6151
282 Cultural Dimensions Hofstede 7644
283 Cultural Empathy 6493
284 Cultural Environment 49251
285 Cultural Marketing 16749
286 Custom Marketing 8374
287 Customer 38767
288 Customer After Sales Service 5067
289 Customer Based Brand Equity (CBBE) Model 13828
290 Customer Database 28467
291 Customer Driven 7283
292 Customer Equity 20882
293 Customer Expectations 36011
294 Customer Incentives 5125
295 Customer Intimacy 13030
296 Customer Lifetime Value (CLV) 9838
297 Customer Loyalty 18275
298 Customer Loyalty Ladder 48054
299 Customer Mix 20422
300 Customer Order 8279
 
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