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Top Morrisons Competitors & Similar Companies

Published by MBA Skool Team in Companies category Read time:

Morrisons was founded in 1899 by William Morrison. Morrisons is headquartered in Bradford, United Kingdom. Morrisons' legal name is Wm Morrison Supermarkets plc and it is traded under the name ‘Morrison’.

In any business, there are several companies & brands which compete with each other by offering similar products & services.

For any company to thrive, it is not only important for them to improve their own products, but to also look at what their competitor is offering.

Below we look at the top 11 competitors of Morrisons.

1. Tesco:

Tesco is one of the largest retailers in the world with over 7000 stores in several countries. The stores provide a wide range of products from groceries and clothes to petrol, software and financial services. Tesco is UK’s biggest supermarket with a market share of about 28% and one of the largest in the world by revenues.

2. Walmart:

Walmart is the leading Multinational retail corporation founded in 1962, and incorporated in 1969, it is headquartered in Bentonville, Arkansas. The company is a family business because it is mainly controlled by the Walton family. Walmart company operates across the globe with over 11,500 retail units in 28 countries and as e-retailers in 11 countries.

3. LIDL:

LIDL is one of the leading retail chains in the world based out of Germany with more than 12,000 outlets. The brand has an annual revenue in excess of €100 billion making it one of the largest retailer brands in the world. Globally, more than 300,000 people are employed with LIDL.

4. Woolworths:

Woolworths supermarket is a grocery chain based in Bella Vista, New South Wales, Australia owned by Woolworths Limited. It was founded in September 1924.Woolworths along with Coles accounts for almost 80% market of Australia. Only after 1924,the consumer interest grew and more and more branches started coming up.

5. Kroger:

The Kroger Company is one of largest grocery vendors in United States. The company was founded by Bernard Kroger in 1883. The company has established its headquarters in Ohio.

6. Target:

Target Corporation is one of the largest discount retailer and mass merchandiser in the United States. It offers everyday essentials at discounted prices. The company was founded by George Dayton in 1902 and was called “Goodfellow Dry Goods” at that time.

7. Amazon:

Having started its journey as online book seller, Amazon.com now can be called as global giant in online retail business. The founder of Amazon.com, Jeff Bezos attracted towards growth of internet reach in early 1990s and started this business in Seattle in 1995. Amazon is now a fortune five hundred company offering ecommerce, Prime Video, Amazon Music, AWS, Amazon Pay etc.

8. Debenhams:

Debenhams is a British multinational retail company engaged in multi-channel business. The company historically operated in departmental stores format but has also ventured into online sales. Debenhams was founded in 1778 by William Clarke and it was renamed to Clark & Debenhams in 1813 when William Debenhams joined the company as a partner.

9. Costco:

Costco Wholesale is a global retailer which specializes in warehouse club operations in 8 countries and is known for its dedicated quality and good business ethics. Costco is the largest American warehouse club which provides a huge selection of merchandize and after Walmart is the 2nd largest retailer in the world. In 2016 Costco became the largest retailer of choice and prime beef, chicken rotisserie and organic foods as well as wine.

10. Boots:

Boots is a pharmacy chain based in the UK. It was established as a herbal medicine shop by John Boot in the year 1849. It was initially named the British and American botanic establishment.

11. Waitrose:

Waitrose is one of the biggest competitors of Morrisons.


To conclude, the above article highlights the various competitors which compete with Morrisons. This understanding helps to evaluate the various external business factors for any company.

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse analysis of more brands and companies similar to Morrisons. This section covers many brands and companies.

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The names and other brand information used in the Competitors section are properties of their respective companies. The companies are not associated with MBA Skool in any way.

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